HBSP (USA)
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AKB48: Going Global (A)
Alcacer, Juan; Sasamoto, Kotaro; Chayakul, Tee; Yamazaki, MayukaCase HBS-717445-EStrategyAfter a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what geographic market - China, Indonesia, Taiwan, The Philippines, Thailand or South Korea - is more suitable for AKB48's first move overseas. During the discussion, students also identify the...Starting at €8.20
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Dongfeng Nissan's Venucia (A)
Reinhardt, Forest L.; Yamazaki, Mayuka; Donovan, G.A.Case HBS-714014-EStrategyThe (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to respond. The case includes information on the structure of the industry, on government regulation, and on the preferences of Chinese purchasers of automobiles, including information a...Starting at €8.20
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Dongfeng Nissan's Venucia (C)
Reinhardt, Forest L.; Yamazaki, Mayuka; Donovan, G.A.Case HBS-714016-EStrategyThe (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to respond. The case includes information on the structure of the industry, on government regulation, and on the preferences of Chinese purchasers of automobiles, including information a...Starting at €5.74
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AKB48: Going Global (B)
Alcacer, Juan; Yamazaki, MayukaCase HBS-717446-EStrategyAfter a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what geographic market - China, Indonesia, Taiwan, The Philippines, Thailand or South Korea - is more suitable for AKB48's first move overseas. During the discussion, students also identify the...Starting at €5.74
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Dongfeng Nissan's Venucia (B)
Reinhardt, Forest L.; Yamazaki, Mayuka; Donovan, G.A.Case HBS-714015-EStrategyThe (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to respond. The case includes information on the structure of the industry, on government regulation, and on the preferences of Chinese purchasers of automobiles, including information a...Starting at €5.74
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Values-Based Leadership Across Difference: The Life and Legacy of Nelson Mandela
Winig, Laura; Livingston, RobertCase HBS-KS1238-EEconomicsOn December 10, 2013 more than 90,000 South Africans gathered at the FNB Stadium in Soweto outside of Johannesburg to mourn the death of the country's first black president, Nelson Mandela. At the stadium, several dignitaries addressed the mourners, which included United States President Barack Obama and then-current or former heads of state or government from over 100 countries-one of the largest assemblages of world leaders in history. Obama t...Starting at €8.20
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Values-Based Leadership Across Difference: The Life and Legacy of Nelson Mandela, Teaching Plan
Livingston, RobertTeaching Note HBS-KS1239-EEconomicsTeaching note for case KS1238.Starting at €0.00