Stanford Graduate School of Business (USA)
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Glassdoor: The Fundraising Journey (A)
Siegel, Robert; Orleans, AmadeusCase SGSB-E673A-EEntrepreneurshipFrom his time as a young engineer at Microsoft in 1993, to the challenge of building Glassdoor from the ground up until it reached a valuation of over $1 billion, in 2018, Robert Hohman had come a long way. Now, from his spacious office with a picturesque view of Richardson Bay in Mill Valley, California, Hohman confronted one of the most important decisions of his life. Glassdoor, the company he cofounded in 2007 with Rich Barton and Tim Besse,...Starting at €8.20
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Dealing with a Toxic Boss (A)
Bradford, DCase SGSB-OB85A-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €8.20
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FINDMINE: Looking for a Break
Chess, Robert; Orleans, AmadeusCase SGSB-E672-EEntrepreneurshipFrom quitting a stable post-MBA job and starting FINDMINE, a start-up in the retail technology space, to finally negotiating venture capital investment offers, Michelle Bacharach—and FINDMINE—had come a long way. Two years of uncertainty with virtually no outside capital raised, a pivot from B2C to B2B, two accelerator programs, and numerous meetings with potential investors and customers had made her an entrepreneur who was comfortable with dif...Starting at €8.20
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Glassdoor: The Fundraising Journey (B)
Siegel, Robert; Orleans, AmadeusCase SGSB-E673B-EEntrepreneurshipFrom his time as a young engineer at Microsoft in 1993, to the challenge of building Glassdoor from the ground up until it reached a valuation of over $1 billion, in 2018, Robert Hohman had come a long way. Now, from his spacious office with a picturesque view of Richardson Bay in Mill Valley, California, Hohman confronted one of the most important decisions of his life. Glassdoor, the company he cofounded in 2007 with Rich Barton and Tim Besse,...Starting at €5.74
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NewView Capital: Portfolio Acquisitions and Operational Support
Beyer, Anne; Siegel, Robert; Orleans, AmadeusCase SGSB-E793-EEntrepreneurshipIn 2018, renowned venture capital firm New Enterprise Associates (NEA) faced challenges related to the rapid multiplication of its funds and growth of its portfolio. Ravi Viswanathan, then a General Partner and the Chief Operating Officer of the firm, identified an opportunity to start a new venture firm to acquire a subset of NEA’s portfolio companies through a secondary stock transaction. The strategy seemed beneficial for NEA, its Limited Part...Starting at €8.20
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Dealing with a Toxic Boss
Bradford, DCase SGSB-OB85-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €8.20
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Dealing with a Toxic Boss (B)
Bradford, DCase SGSB-OB85B-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €5.74
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Dealing with a Toxic Boss (C)
Bradford, DCase SGSB-OB85C-EInnovation and ChangeThis case is divided into A, B, and C cases. See OB85 Dealing with a Toxic Boss for an expanded version of the full case. A Case: Ned was an upper middle manager in a major construction company. Six months prior, he was hired away from a competitor to develop the company’s market in the fast-growing southeast region. He was assigned to Atlanta to grow that business. As it turned out, the major challenge was not with the market, but with his...Starting at €5.74
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Stride: The Early Sales Decisions
Speiser, Michael; Orleans, AmadeusCase SGSB-E647-EEntrepreneurshipStride was founded in April 2016 and offered a software that gathered data from disparate sources and organized such data in one platform with a simple interface, with the goal of enabling marketing teams to more easily develop and launch personalized marketing campaigns. Elise Bergeron, the start-up’s cofounder and Chief Operating Officer, had been confronted with multiple difficult decisions since the early days of the company. Some of the most...Starting at €8.20
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Andrea Jung: The Challenge of Letting Go
Dobson, David; Orleans, AmadeusCase SGSB-E648-EEntrepreneurshipAndrea Jung became CEO of Avon Products Inc. in 1999 - the first woman to ever hold the position since the foundation of the iconic cosmetics company, in 1886. In a few years at the helm, Jung tripled the company’s profits, modernized its culture and was elected one of “The World’s 100 Most Powerful Women” by Forbes. By 2005, however, Avon had become bloated with too many hierarchical layers and profits came up flat for the first time in five yea...Starting at €8.20