Stanford Graduate School of Business (USA)
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The WNBA-WNBPA 2020 Collective Bargaining Agreement Negotiations: Betting Big on Women
Foster, George; Melvin, Sheila; Garrido; Kristine RoseCase SGSB-SPM62-EDecision AnalysisOn November 1, 2018, the Women’s National Basketball Players Association (WNBPA) informed the league that it had decided to opt out of the Collective Bargaining Agreement (CBA) that had been signed in 2014 and was scheduled to run through 2021. The opt-out, which was not unexpected, triggered a period of negotiation that was described by WNBPA President Nneka Ogwumike as “incredibly complex.” This case takes students inside this complicated neg...Starting at €8.20
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Identifying Venture Opportunities
Rohan, Dennis; Hornblower, JocelynCase SGSB-E323-EEntrepreneurshipThis note explores the idea identification stage of becoming an entrepreneur. It covers common sources of inspiration for ideas, such as career, education, hobbies and interests. It discusses the importance of team creation, execution and passion. It emphasizes 4 different categories of trends that create opportunities for new businesses to emerge, illustrated with examples. Finally, the note covers testing the basic viability of an idea, inc...Starting at €8.20
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Atticus: The Search for the Ideal Investor
Hornblower, Jocelyn; Urstein, RobCase SGSB-E824-EEntrepreneurshipThis case tells the story of education-technology entrepreneur Paul Freedman and the company he founded in 2007, Altius Education. The case briefly describes the history and landscape of higher education in the US, and provides examples of various changes and recent notable industry innovations that had taken place. Specifically, the case highlights the important role of accreditation (and Title IV funding) in higher education and how such a st...Starting at €8.20
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iRelaunch: From Career Break to Career Re-entry
Chess, Robert; Hornblower, JocelynCase SGSB-SM325-EStrategyThis case is primarily about the opportunity for mid-career professionals to return to work after a career break. It focuses on the company iRelaunch, which helps companies develop and implement career re-entry programs and connects employees and employers. The case protagonist is Carol Fishman Cohen, co-founder of iRelaunch. The case also touches on the different types of return to work programs and includes a vignette on Chevron which highlig...Starting at €8.20
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Michelin Group: Embracing Culture While Adapting to Change
Siegel, Robert; Hornblower, JocelynCase SGSB-SM315-EStrategySM-315 Michelin Group is told from the perspective of Florent Menegaux, COO of Michelin, and other senior leaders at the company. Michelin had recently undergone a company wide reorganization, and Menegaux was tasked with how to maintain the company’s relevance and competitiveness in a changing global marketplace, particularly as customer needs and expectations around service were becoming more specific and demanding. Given that Michelin was a ...Starting at €8.20