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Jumbo vs. Líder. La Batalla por el Mercado Chileno
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-004Published: Nov 26, 2004Format: pdfPages: 29Language: Spanish - Case
Quatro (A): Lanzamiento en Chile
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-005APublished: Mar 23, 2006Reviewed: Jun 9, 2008Format: pdfPages: 14Language: Spanish - Case
CMPC Celulosa S.A.
Collection: ESE (Chile)Ref.: ESE-DC-C-ES-07-014Published: Jun 2, 2007Format: pdfPages: 33Language: Spanish - Case
Recuerdo S.A.
Collection: ESE (Chile)Ref.: ESE-DC-C-ES-11-113Published: Mar 22, 2011Format: pdfPages: 22Language: Spanish - Case
AJE GROUP: en busca del crecimiento perdido
Collection: IESE (España)Ref.: M-1350Published: Jan 10, 2017Format: pdfPages: 16Language: Spanish - Case
Laboratorios Alce Brazil: Sales Team Turnover
Collection: IESE (España)Ref.: M-1264-EPublished: Oct 25, 2011Format: pdfPages: 21Language: English - Case
Suntory: Rebranding the Japanese Whisky Highball
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B20A017-EPublished: Mar 27, 2020Reviewed: Mar 27, 2020Format: pdfPages: 9Language: English - Case
Amanco Brasil (A): Branding Strategy
Collection: IESE (España)Ref.: M-1282-EPublished: Jul 16, 2012Format: pdfPages: 18Language: English - Case
Magazine Luiza: Expanding Horizons: The role of ecommerce in the post-IPO growth strategy
Collection: IESE (España)Ref.: M-1275-EPublished: Dec 21, 2011Format: pdfPages: 24Language: English - Case
MontGras. Estrategia de exportación para una bodega chilena
Collection: HBSP (USA)Ref.: HBS-510S14Published: Nov 1, 2002Reviewed: Nov 17, 2005Format: pdfPages: 32Language: Spanish