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Benati Solares
Collection: IESE (España)Ref.: M-1318Published: Oct 6, 2014Reviewed: Nov 2, 2015Format: pdfPages: 16Language: Spanish - Case
Comercializando la "Laptop de $100 dólares" (C)
Collection: HBSP (USA)Ref.: HBS-511S12Published: Jan 25, 2008Reviewed: Oct 2, 2008Format: pdfPages: 4Language: Spanish - Teaching Note
Best Buy Co., Inc.: Customer-Centricity, Teaching Note
By Lal, RajivCollection: HBSP (USA)Ref.: HBS-509074-EPublished: Jun 23, 2009Format: pdfPages: 5Language: English - Case
El grupo tecnologística
Collection: IESE (España)Ref.: M-917Published: Mar 1, 1993Reviewed: Mar 1, 1993Format: pdfPages: 20Language: Spanish - Case
Astro - Schwarzkopf
Collection: IESE (España)Ref.: M-886Published: Sep 1, 1992Reviewed: Sep 1, 1992Format: pdfPages: 16Language: Spanish - Case
A Public Relations Campaign for Rwanda
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A035-EPublished: Jul 23, 2014Reviewed: Jul 23, 2014Format: pdfPages: 17Language: English - Article
Las compras preceden a la confianza en la tienda
Collection: IESE (España)Ref.: ART-1601Published: Dec 15, 2009Format: pdfPages: 8Language: Spanish - Teaching Note
Rosa Clandestino: Nota de Enseñanza
Collection: INCAE (Costa Rica - Nicaragua)Ref.: INCAE-30788NEPublished: Oct 11, 2012Reviewed: Oct 11, 2012Format: pdfPages: 6Language: Spanish - Case
Marketing the "$100 Laptop" (C)
Collection: HBSP (USA)Ref.: HBS-508065-EPublished: Jan 25, 2008Reviewed: Oct 2, 2008Format: pdfPages: 3Language: English - Article
Purchase Precedes Trust in Retailer
Collection: IESE (España)Ref.: ART-1601-EPublished: Dec 15, 2009Format: pdfPages: 8Language: English