HBSP (USA)
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Comercializando la "Laptop de $100 dólares" (C)
Quelch, John A.; Chen, DavidCase HBS-511S12MarketingEn octubre de 2007, la OLPC informó retrasos en la producción y se perdió la fecha de envío. A principios de noviembre, el PC $ 100 por fin entró en producción, con envíos iniciales previstas para Uruguay y Mongolia, y la mitad del mes puso en marcha el programa "Give One, Get One". Permitió a los consumidores en los EE.UU. y Canadá, que tenían la opción de comprar un OLPC por $ 400, más del doble del costo de producción estimado de $ 188 para ca...Starting at €5.74
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Best Buy Co., Inc.: Customer-Centricity, Teaching Note
Lal, RajivTeaching Note HBS-509074-EMarketingTeaching Note for [506055].Starting at €0.00
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Inner Mongolia Yili Group: China's Pioneering Dairy Brand
McFarlan, F. Warren; Abrami, Regina; Kirby, William C.; Manty, Tracy YuenCase HBS-308052-ESetting up the goal to become one of the top 20 enterprises in the world dairy industry by 2010, the Inner Mongolia Yili Group had ambitious plans. As one of China's biggest national dairy companies, its main challenge was competing as a local company against joint venture rivals who benefited from perks granted to "foreign" companies. To set itself apart, Yili focused on research and development and innovative ways to improve the industry. Provi...Starting at €8.20
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Inner Mongolia Yili Group: China's Pioneering Dairy Brand, Teaching Note
McFarlan, F. WarrenTeaching Note HBS-310051-ETeaching Note for [308052].Starting at €0.00
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Derechos de los Trabajadores y Comercio Global: El Acuerdo Bilateral de Comercio Textil entre Estados Unidos y Cambodia
Abrami, ReginaCase HBS-706S23EconomicsExamina las dimensiones políticas y económicas de la campaña para mejorar los derechos de los trabajadores de todo el mundo a través de la inclusión de las normas laborales en los acuerdos comerciales internacionales. El Acuerdo de comercio textil EE.UU.-Camboya fue el primer acuerdo de este tipo que enlace un mayor acceso a los mercados de Estados Unidos para mejorar las condiciones de trabajo en un país exportador. Algunos sostienen que las nor...Starting at €8.20
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New Tools of Trade (Spanish version)
Abrami, Regina; Bierman, LeonardArticle HBS-F0505JEconomicsHarvard Business School's Regina M. Abrami and Texas A&M's Leonard Bierman argue that companies hurt only themselves when they block legislation that would put labor standards into trade agreements.Starting at €8.20
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Marketing the "$100 Laptop" (C)
Quelch, John A.; Chen, DavidCase HBS-508065-EMarketingIn October 2007, the OLPC reported production delays and missed its shipment date. In early November, the $100 PC finally went into production, with initial shipments planned for Uruguay and Mongolia, and mid-month launched the "Give One, Get One" program. It enabled consumers in the U.S. and Canada, who had the option of purchasing an OLPC for $400, more than double the estimated production cost of $188 for each laptop. Roughly half of the $400 ...Starting at €5.74
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Rio Tinto and Mining in Mongolia: The Oyu Tolgoi Deposit, Teaching Note
Werker, EricTeaching Note HBS-715031-EEconomicsTeaching note for 714018.Starting at €0.00
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Rio Tinto and Mining in Mongolia: The Oyu Tolgoi Deposit
Werker, Eric; Batbold, Battushig; Kennedy, Kelsey; McComish, Zanna; Savla, Shaloo; Shomair, NicoleCase HBS-714018-EEconomicsIn 2013, Rio Tinto was expected to begin commercial shipments from Oyu Tolgoi, a copper and gold mine in the Gobi Desert of Mongolia. Oyu Tolgoi was one of the last great unmined deposits in the world, and, once operations were in full swing, was expected to constitute around a tenth of Rio Tinto's profits and over a quarter of Mongolia's GDP. But the terms of the deal were being threatened by elections in Mongolian and a change in voter sentimen...Starting at €8.20