HBSP (USA)
-
Supergrid, Teaching Note
Vietor, Richard H.K.Teaching Note HBS-712033-EEconomicsTeaching Note for 707-016.Starting at €0.00
-
Italy: If Not Now, When
Vietor, Richard H.K.; Galef, JuliaCase HBS-707051-EEconomicsDescribes Italy's main macroeconomic problems: low productivity growth, stagnant GDP growth, and high public debt. As of early 2007, the country's global competitiveness has plummeted and its debt remains well above the level allowed by the EU's Maastricht treaty. Historical and structural reasons for the current situation are explored, and Italy's possible strategies are discussed in the context of the country's challenging political climate. A ...Starting at €8.20
-
The Cayenne Launch (Spanish version)
Deighton, John; Avery, Jill; Fear, JeffreyCase HBS-520S01MarketingCan an online discussion forum supply insight into the evolution of brand meaning? In 2003 Porsche launched a sport utility vehicle, dividing Porsche purists from newcomers to the brand. Vocal members of online and offline Porsche communities ridiculed the Cayenne SUV and disapproved of the new breed of driver. Some opposed offering Porsche Club membership to them, and some even refused to extend the fraternal Porsche "wave" or headlight flashing...Starting at €8.20
-
Marketing Chateau Margaux (Spanish version)
Deighton, John; Dessain, Vincent; Pitt, Leyland; Beyersdorfer, Daniela; Sjoman, AndersCase HBS-509S25StrategyChateau Margaux, luxury brand or connoisseur brand? Although France is awash with unsold wine, demand has never been stronger for the very finest Bordeaux. How should Margaux sustain and grow its business? The Chateau management team is wondering if it can take more control of distribution instead of leaving it to the Bordeaux wine merchants. Also, can the Chateau build marketing and sales capabilities on its own? Who is the target market, wine c...Starting at €8.20
-
Portugal: Can Socialism Survive, Teaching Note
Vietor, Richard H.K.Teaching Note HBS-718054-EEconomicsTeaching note for case 718024.Starting at €0.00
-
Marketing Chateau Margaux, Teaching Note
Deighton, John; Pitt, LeylandTeaching Note HBS-508107-ETeaching Note for [507033].Starting at €0.00
-
Porsche: The Cayenne Launch, Teaching Note
Deighton, John; Avery, JillTeaching Note HBS-511069-EMarketingTeaching Note for 511-068.Starting at €0.00
-
Portugal: Can Socialism Survive
Vietor, Richard H.K.; Sheldahl-Thomason, HavilandCase HBS-718024-EEconomicsPortugal was not ready to join the European Monetary Union in 1999. With strong unions, weak competitiveness and a legacy of socialism, it could not compete with north-European countries. After borrowing extensively to fund deficits, Portugal went into debt crisis in 2011 and had to borrow from the Troika. As banks failed, structural adjustment followed. Today several structural issues and the threat of external risks continue to cast a shadows o...Starting at €8.20
-
Deficits and Debt: The U.S. Current Account
Alfaro, Laura; Vietor, Richard H.K.Case HBS-322044-EEconomicsStarting at €8.20