HBSP (USA)
-
The Ethos Institute (B): Promises and Risks of Working with the Government
Sclefer, Jonathan; Moore, Mark H.Case HBS-HKS462-EEconomicsAs Brazil's energetic but fractious democracy emerged in the 1990s, the Ethos Institute launched a movement for corporate social responsibility (CSR) that, it hoped, would both cajole the private sector to manage its own operations responsibly-for example, eschewing racism and protecting the environment-and lead Brazil to a more just, sustainable society. By 2007 Ethos had transformed CSR into a prominent national movement, which had even helped ...Starting at €5.74
-
Paez (Spanish version)
Avery, Jill; Miguel, Maria Fernanda; Urdapilleta, LauraCase HBS-319S21MarketingPáez, una marca de moda puesta en marcha de Argentina, que se vende alpargatas tradicionales, una categoría de calzado sueño que de repente se despertó cuando la compañía de EE.UU. TOMS prestado el diseño tradicional alpargata, la cubrió con colores de moda y estampados, y ligado a una causa social. Los fundadores de Paez eran muy conscientes de los retos presentes y futuros que enfrentan debido a los recursos y capacidades de su competidor más b...Starting at €8.20
-
The Ethos Institute (B): Promises and Risks of Working with the Government, Sequel
Sclefer, Jonathan; Moore, Mark H.Case HBS-HKS461-EEconomicsAs Brazil's energetic but fractious democracy emerged in the 1990s, the Ethos Institute launched a movement for corporate social responsibility (CSR) that, it hoped, would both cajole the private sector to manage its own operations responsibly-for example, eschewing racism and protecting the environment-and lead Brazil to a more just, sustainable society. By 2007 Ethos had transformed CSR into a prominent national movement, which had even helped ...Starting at €5.74
-
The Ethos Institute (A): Challenging Business to Become the Vanguard of Social Progress in Brazil: Sequel
Sclefer, Jonathan; Moore, Mark H.Case HBS-HKS463-EEconomicsAs Brazil's energetic but fractious democracy emerged in the 1990s, the Ethos Institute launched a movement for corporate social responsibility (CSR) that, it hoped, would both cajole the private sector to manage its own operations responsibly-for example, eschewing racism and protecting the environment-and lead Brazil to a more just, sustainable society. By 2007 Ethos had transformed CSR into a prominent national movement, which had even helped ...Starting at €8.20
-
The Ethos Institute (A): Challenging Business to Become the Vanguard of Social Progress in Brazil
Sclefer, Jonathan; Moore, Mark H.Case HBS-HKS464-EEconomicsAs Brazil's energetic but fractious democracy emerged in the 1990s, the Ethos Institute launched a movement for corporate social responsibility (CSR) that, it hoped, would both cajole the private sector to manage its own operations responsibly-for example, eschewing racism and protecting the environment-and lead Brazil to a more just, sustainable society. By 2007 Ethos had transformed CSR into a prominent national movement, which had even helped ...Starting at €8.20
-
Paez, Teaching Note
Avery, JillTeaching Note HBS-517092-EMarketingTeaching note for case 316085.Starting at €0.00
-
La Roche-Posay: Growing L'Or al's Active Cosmetics Brand
Avery, Jill; Dessain, Vincent; Hjortshoej, Mette FuglsangCase HBS-520035-EMarketingAs 2018 neared its end, Laetitia Toupet, international general manager of L'Or al's La Roche-Posay brand reflected on the brand's achievements over the past year. At 1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the world. While Toupet was pleased with this feat, she believed that the brand was at a critical juncture. It was time to make some significant marketing decisions related to brand po...Starting at €8.20