HBSP (USA)
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Coopers & Lybrand in Hungary (B) (Spanish version)
Loveman, Gary W.; Hallowell, RogerCase HBS-620S03Service and Operations ManagementCoopers & Lybrand open an office in Hungary.Starting at €5.74
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Gazprom (A): energéticos y estrategia en la historia de Rusia
Abdelal, Rawi; Tarontsi, Sogomon; Jorov, AlexanderCase HBS-711S28EconomicsLos críticos han acusado a Gazprom, el mayor productor de gas natural del mundo, de las evitando los principios del mercado a favor de las prioridades de política exterior del gobierno ruso, desde el corte gigante de la energía el suministro a Ucrania en enero de 2006. El motivo pretendido para la decisión sin embargo, parece indicar lo contrario: la empresa alegó que no tenía otra opción porque las partes no pudieron llegar a la conclusión de un...Starting at €8.20
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Harlequin Romances - Polonia (A)
Quelch, John A.; Laidler, NathalieCase HBS-505S16MarketingHarlequin Enterprises, editorial líder mundial de los romances de la serie, ha sido particularmente exitoso en Polonia. El caso explora algunos de los desafíos / oportunidades de hacer negocios en Europa del Este y los elementos de la mezcla de marketing necesarias para el éxito.Starting at €8.20
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Cocreating Business's New Social Compact
Brugmann, Jeb; Prahalad, C.K.Article HBS-R0702D-EEconomicsThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Moving beyond decades of mutual distrust and animosity, corporations and nongovernmental organizations (NGOs) are learning to cooperate with each other. Realizing that their interests are converging, the two sides are working together to create innovative business ...Starting at €8.20
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Flex Hungary: Launching Production (A)
Shih, WillyCase HBS-618002-EService and Operations ManagementThis case examines design choices in the construction of flow lines. Flow lines are a popular way of arranging production because they are simple and inherently efficient. Equipment or workstations are arranged according to the sequence of steps in which a product is made. Each step consists of a set of tasks that individually are minimum rational work elements. These are combined to form the work assignment associated with the step. The work fol...Starting at €8.20
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Juan Valdez: Innovation in Caffeination, Teaching Note
Norton, Michael I.; Dann, JeremyTeaching Note HBS-514027-EMarketingTeaching Note for 513090.Starting at €0.00
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Hungary: Economic Crisis and a Shift to the Right, Teaching Note
Weinzierl, Matthew C.Teaching Note HBS-712019-EEconomicsTeaching Note for 711051.Starting at €0.00
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Tequila Mobile SA
Halaburda, Hanna; Surma, Jerzy; Sesia, AldoCase HBS-712453-EStrategyWojciech Woziwodzki, co-founder, president, and CEO of Tequila Mobile SA, a mobile games developer, publisher, and service provider, had to make some important strategic decisions. Tequila Mobile SA had already decided to shift to a new "free2play" revenue model but needed to decide whether to focus on building its business in markets where penetration of smartphone devices was high and the economy was developed or in markets where the use of mob...Starting at €8.20
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Tequila Mobile SA, Teaching Note
Halaburda, Hanna; Surma, JerzyTeaching Note HBS-712473-EStrategyTeaching Note for 712453.Starting at €0.00
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Ukraine: On the Border of Europe and Eurasia
Abdelal, Rawi; Di Tella, Rafael; Tarontsi, SogomonCase HBS-714042-EEconomicsIn the fall of 2013, the people of Ukraine disagreed passionately whether their country should intensify ties with the European Union or Russia. After President Yanukovych rejected the free trade agreement with the EU in November, thousands of Ukrainians peacefully protested. But the protest movement morphed into a violent, deadly confrontation in January, culminating in February in mass slaughter, an overthrow of government, foreign invasion, an...Starting at €8.20