IESE (España)
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The Sales Trend at Guarini
Osuna, Ignacio; Alegre, Inés; Canela, Miguel ÁngelCase AD-370-EDecision AnalysisGuarini, a European supermarket brand, has about 150 stores in Spain. Being able to track about a 70% of the purchases through customer debit cards, Julia García, Guarini's marketing director for Spain, feels herself compelled to exploit Guarini's database, which still remains largely underused. She plans a pilot study using data from one of the stores located in Barcelona. She collects weekly sales data covering two years and tries to estimate f...Starting at €8.20
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Kapoor's Portfolio
Canela, Miguel Ángel; Alegre, Inés; Moleskis, MelinaFocused Case ADFC-5-EDecision AnalysisThe case follows a trainee portfolio manager in her attempt to build an investment portfolio using stocks on India's National Stock Exchange (NSE). Within the framework of the capital asset pricing model, this note focuses on the computation of financial returns, risk and diversification strategies.Starting at €8.20
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Palau de la Música Catalana: Management, Control and Fragility of Culture (Chinese Version)
Alegre, Inés; Davila, AntonioCase C-751-ZHAccounting and ControlThe case describes the events that led to a leadership renewal in the Palau de la Música Catalana. It deals with issues ranging from internal control, corporate governance, non-profit groups and management in the organization, as a resource for the institution.Starting at €8.20
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Argo Interactive (A): Surviving in the Roller-Coasting Mobile Industry: A struggling mobile software provider must decide whether to retreat, refocus, or rebrand
Prats, Julia; Sosna, Marc; Darsch, DaveCase EFC-1-EEntrepreneurship, Information Technologies, Innovation and ChangeThis FocusCase is about a young VC-backed technology company in the UK, trying to turn around from a near-death crisis after their market did not pick up. The company Argo Interactive focused, with their innovative software product, on the newly emerging WAP-market. However, after burning through 14 million pound sterling of venture capital, the market had still not shown any signs of life, and the senior management team needed to make an urgent...Starting at €8.20
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Palau de la Musica Catalana: Gestión, control y la fragilidad de la cultura
Alegre, Inés; Davila, AntonioCase C-751Accounting and ControlEl caso describe los hechos que llevaron a la renovación de la cúpula directiva del Palau de la Música Catalana. El caso trata temas que van desde control interno, gobierno corporativo, entidades sin ánimo de lucro y gestión dentro de la sociedad como una fuente de recursos para la organización.Starting at €8.20
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Starlab: Transforming science into business (A)
Prats, Julia; Rosés, MariaCase E-242-EEntrepreneurshipSummary: It was early morning in the glazed loft of the modernist building in Barcelona, Spain, head office of Starlab. Ana Maiques, who was responsible for Starlab's business development, sat in her office and wondered about the future of the company. Starlab worked on space technology and neuroscience and employed a team of 30 scientists and engineers representing nine different nationalities. The company, founded on July 4, 2000, had enjoyed ...Starting at €8.20
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Palau de la Música Catalana: Management, Control and Fragility of Culture
Alegre, Inés; Davila, AntonioCase C-751-EAccounting and ControlThe case describes the events that led to a leadership renewal in the Palau de la Música Catalana. It deals with issues ranging from internal control, corporate governance, non-profit groups and management in the organization, as a resource for the institution.Starting at €8.20