IESE (España)
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Fashion Garb Company: Confidential Information for the Chief Strategy Officer
Soto Cantero, Ismael; Mehta, Kandarp; Barrachina, Alberto; Stein, GuidoCase NEG-22-EFashion Garb Company is a case study, divided into two parts, that focuses on the conflict between the Fashion Garb company's Digital Department and Department of Strategy in adapting the company's strategy design to a new digital perspective. The case study can be understood as a study of inter-departmental conflict negotiation within a company. Faced with the transformation of the market, which had begun to cater to more digitally-adept consume...Starting at €8.20
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La dirección por misiones en SONY España: La historia de un cambio cultural
Cardona Soriano, Pablo; Rey, CarlosCase DPO-111Leadership and People ManagementEl caso describe el proceso de implantación de un sistema de Dirección por Misiones como herramienta de cambio cultural y su impacto en el liderazgo de la empresa. Para dar sentido de misión a los objetivos y a la gestión diaria, muchas empresas han realizado ejercicios de definición y comunicación de la misión y los valores de la empresa. Sin embargo, a pesar del esfuerzo directivo y los recursos empleados, son muy pocas las empresas que han sab...Starting at €8.20
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Fashion Garb Company: Confidential Information for the Director of Operations
Soto Cantero, Ismael; Mehta, Kandarp; Barrachina, Alberto; Stein, GuidoCase NEG-23-EFashion Garb Company is a case study, divided into two parts, that focuses on the conflict between the Fashion Garb company's Digital Department and Department of Strategy in adapting the company's strategy design to a new digital perspective. The case study can be understood as a study of inter-departmental conflict negotiation within a company. Faced with the transformation of the market, which had begun to cater to more digitally-adept consume...Starting at €8.20
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Fashion Garb Company: Confidential Information for the Digital Director
Soto Cantero, Ismael; Mehta, Kandarp; Barrachina, Alberto; Stein, GuidoCase NEG-21-EFashion Garb Company is a case study, divided into two parts, that focuses on the conflict between the Fashion Garb company's Digital Department and Department of Strategy in adapting the company's strategy design to a new digital perspective. The case study can be understood as a study of inter-departmental conflict negotiation within a company. Faced with the transformation of the market, which had begun to cater to more digitally-adept consume...Starting at €8.20
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Fashion Garb Company: General Information
Soto Cantero, Ismael; Mehta, Kandarp; Barrachina, Alberto; Stein, GuidoCase NEG-20-EFashion Garb Company is a case study, divided into two parts, that focuses on the conflict between the Fashion Garb company's Digital Department and Department of Strategy in adapting the company's strategy design to a new digital perspective. The case study can be understood as a study of inter-departmental conflict negotiation within a company. Faced with the transformation of the market, which had begun to cater to more digitally-adept consume...Starting at €8.20
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Fashion Garb Company: Negotiation Outcomes
Soto Cantero, Ismael; Mehta, Kandarp; Barrachina, Alberto; Stein, GuidoCase NEG-24-EFashion Garb Company is a case study, divided into two parts, that focuses on the conflict between the Fashion Garb company's Digital Department and Department of Strategy in adapting the company's strategy design to a new digital perspective. The case study can be understood as a study of inter-departmental conflict negotiation within a company. Faced with the transformation of the market, which had begun to cater to more digitally-adept consume...Starting at €8.20
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La dirección por misiones en Jiménez Maña
Cardona Soriano, Pablo; Rey, CarlosCase DPO-221Leadership and People ManagementDos años después del inicio de la implementación de la dirección por misiones, la empresa Jiménez Maña, dedicada a la distribución de recambios para el automóvil, detectó desajustes importantes en el proceso de cambio al nuevo sistema de trabajo. La mayoría de las áreas habían incorporado la dirección por misiones sin muchos problemas y los resultados eran visibles: mejora del nivel de servicio, incremento de la productividad, mejor ambiente de t...Starting at €8.20
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Management by Missions at SONY España: History of a Cultural Change
Cardona Soriano, Pablo; Rey, CarlosCase DPO-111-ELeadership and People ManagementThis case study describes the process of implementing a mission-based management (MBM) system as a tool for cultural change and its impact on leadership in the company. In order to charge objectives and daily management with the corporate mission, many companies have done exercises to define and communicate their mission and values. However, despite the effort by management and the resources used, very few companies have been able to create and...Starting at €8.20