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GAS GAS
García Pont, Carlos; García Solé, CarlosCase ASN-51-EEntrepreneurship, Marketing, StrategyKTM, an international leader in off-road motorcycles, proposed for GAS GAS to manufacture trial motorcycle models for its company. The brand, GAS GAS, which has 50% of the global trial motorcycle market, considers the strategic pros and cons of entering into this agreement.Starting at €8.20
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Inma Shara, la dirección armónica
Sánchez, M. J.; Alvarez de Mon, SantiagoCase DPO-104Business Ethics and Corporate Social Responsibility, Leadership and People ManagementLa directora de orquesta Inma Shara comparte reflexiones sobre su profesión y su vida: carrera profesional, preparación de conciertos, gestión de orquestas, dirección de personas, creación de lazos afectivos, creatividad, disciplina, compromiso emocional, éxito, tiempo, equilibrio...Starting at €8.20
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Turrones Artesanos del Mediterráneo (TAM)
García Pont, Carlos; Soler, EdiCase ASN-77-EAccounting and Control, EntrepreneurshipStarting at €8.20
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Internacionalización de Telefónica España, S.A.
Knief C.; García Pont, Carlos; Ricart, Joan EnricCase DG-1136Leadership and People Management, StrategyEl caso describe la competitividad y la estrategia del proveedor español de servicio de telecomunicación. Inicialmente, la compañía tenía un monopolio y operaba en el mercado español. Debido a la innovación tecnológica y a la desregulación del sector en muchos países, el entorno competitivo ha cambiado radicalmente. Esta nueva situación ha conducido a más competencia y a la aparición de compañías multinacionales. También se ha observado una proli...Starting at €8.20
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Real Club Deportivo Espanyol de Barcelona: Football Under the Shadow of the Pandemic
García Pont, Carlos; Rosenberg, MikeCase ASN-85-EDecision Analysis, MarketingDue to the outbreak of Sars-CoV-2, Spain's professional football teams were barred from playing and even training in the Spring of 2020. The Management of one of the clubs, El Espanyol, needs to decide if it should lower the player's salaries using a government-sponsored mechanism during the emergency.Starting at €8.20
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Ram Bhawnani, ¿suerte o talento
Sánchez, M. J.; Alvarez de Mon, SantiagoCase DPO-28Leadership and People ManagementEl caso recoge la trayectoria profesional y vital de Ram Bawhnani, dueño de un bazar en Tenerife, ciudadano hindú, en la actualidad tercer accionista de Bankinter. El caso recorre desde su nacimiento, infancia y primer viaje profesional al Japón, hasta su llegada a Tenerife para gestionar un bazar, negocio donde inicia sus multimillonarias operaciones en Bolsa, fundamentalmente en la banca.Starting at €8.20
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Ram Bhawnani: Luck or Talent
Sánchez, M. J.; Alvarez de Mon, SantiagoCase DPO-28-ELeadership and People ManagementThis case outlines the personal and professional history of Ram Bhawnani, an Indian citizen, owner of a bazaar in Tenerife, and currently the third largest shareholder in Bankinter. The case moves from his birth, childhood and his first working trip to Hong Kong, to his arrival in Tenerife, to manage a bazaar, a business from which he began his multi-million dollar forays into the stock market, mostly in the banking sector.Starting at €8.20
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Rosa García, CEO at Microsoft España
Sánchez, M. J.; Alvarez de Mon, SantiagoCase DPO-48-ELeadership and People ManagementThis case follows the career of Rosa García, currently director of Microsoft in Spain. Among the challenges and reflections discussed in the case are her years of academic training, her first professional experiences, her spell in Redmond, where she worked with Steve Ballmer, her return to Spain to manage Microsoft, and her search for a balance between work and family, and between the world of new technologies and education.Starting at €8.20
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Tressis: A Promising Start
Díez Deustua, José; García Pont, CarlosCase M-1180-EMarketingTressis was founded by a group of professionals who had noticed the growth of financial culture among Spanish savers, and the existence of a new group of savers. It uses transparent information ? a scarce and highly appreciated good ? as a means to enter the world of the stock market.Starting at €8.20
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Tressis, una opción de futuro
Díez Deustua, José; García Pont, CarlosCase M-1180MarketingAnte el crecimiento de la cultura financiera entre los ahorradores españoles, un grupo de profesionales -al darse cuenta de la existencia de un nuevo grupo de ahorradores-, fundarán Tressis. Usarán la información trasparente -un bien escaso y muy preciado- como arma para adentrarse en el mundo de los mercados de valores.Starting at €8.20