Ivey Business School (Canada)
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Private Media Group (A)
Mary M. Crossan; Jean-Philippe Vergne; Ken Mark; Jordan MitchellCase IVEY-9B15M025-EEntrepreneurship, StrategyAn executive has just joined adult entertainment producer Private Media Group Inc. (PMG) as a strategy consultant. Despite being a highly controversial industry, adult entertainment has been credited with furthering the widespread adoption of major technologies such as the VCR, Internet and digital transmissions over hand-held devices.In preparing for his first meeting with PMG’s president, the executive wonders if he should recommend pursuing la...Starting at €8.20
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Private Media Group (B)
Jean-Philippe Vergne; Mary M. Crossan; Ken Mark; Jordan MitchellCase IVEY-9B15M026-EEntrepreneurship, StrategySupplement to 9B15M025.Starting at €5.74