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AZA Group. Investment in a Hotel: Investment in Times of Crisis (Portuguese version, Portugal)
Martínez Abascal, Eduardo; Franco, AlejandroCase F-957-PPFinanceIn January 2014, the AZA Group had to decide definitively whether to undertake the construction of a hotel in the center of Valencia, for its subsequent rental or sale or if it opted for other real estate investments on the same site. The expected investment was 15 million euros. This case replaces the AC Hotels case F-760 from the same author.Starting at €8.20
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Grupo AZA. Inversión en un hotel: Inversión en tiempos de crisis
Martínez Abascal, Eduardo; Franco, AlejandroCase F-957FinanceEn enero de 2014, el grupo AZA tenía que tomar una decisión definitiva sobre si realizar la construcción de un hotel en el centro de Valencia, para su posterior alquiler o venta o si optaba por otras inversiones inmobiliarias en el mismo emplazamiento. La inversión prevista era de 15 millones de euros. Este caso sustituye el F-760 AC Hotels del mismo autor.Starting at €8.20
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AZA Group. Investment in a Hotel: Investment in Times of Crisis
Martínez Abascal, Eduardo; Franco, AlejandroCase F-957-EFinanceIn January 2014, the AZA Group had to decide definitively whether to undertake the construction of a hotel in the center of Valencia, for its subsequent rental or sale or if it opted for other real estate investments on the same site. The expected investment was 15 million euros. This case replaces the AC Hotels case F-760 from the same author.Starting at €8.20
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Avinent
Nueno, José Luis; Rodríguez, Silvia; Llano, Miguel AngelCase M-1262Entrepreneurship, Innovation and Change, StrategyAlbert Giralt, Director General del Grup Vilardell Purtí, repasaba el borrador del plan estratégico 2011-2013 de AVINENT Implant System, la división biomédica del Grupo. En poco más de tres años, habían desarrollado un producto propio, el sistema de implantes AVINENT, en el seno de una industria tradicional del sector metalmecánico. Muchos y muy rápidos habían sido los logros, pero aún quedaba mucho camino por recorrer. Había que consolidar posi...Starting at €8.20
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Avinent
Nueno, José Luis; Rodríguez, Silvia; Llano, Miguel AngelCase M-1262-EEntrepreneurship, Innovation and Change, StrategyAlbert Giralt, General Director of the Vilardell Purtí Group, was reviewing the draft of the 2011-2013 Strategic Plan for the AVINENT Implant System, the Group's biomedical division. In just over three years, they had developed their own product, the AVINENT Implant System, within a traditional company in the metalworking industry. Their achievements had come quickly and in abundance, but there was still a lot of ground to cover. They needed to c...Starting at €8.20
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Embutidos Salgot S.A.
Rodríguez, Silvia; Nueno, José Luis; Llano, Miguel AngelCase M-1263-EInnovation and Change, Marketing, StrategyThe case describes the change of strategy carried out by Embutidos Salgot S.A., positioning its products in the premium segment and taking the final step with the launch of Eco Salgot, its range of organic products. This launch reinforced the sales of Reserva Salgot and Salgot, the other two product lines. However, the investment was significant (nearly 2 million euros), the crisis did not favor the consumption of premium products (a price strugg...Starting at €8.20
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Embutidos Salgot S.A.
Rodríguez, Silvia; Nueno, José Luis; Llano, Miguel AngelCase M-1263Innovation and Change, Marketing, StrategyEl caso describe el cambio estratégico llevado a cabo por Embutidos Salgot S.A., posicionando sus productos en el segmento premium, dando el último paso con el lanzamiento de Eco Salgot, la gama de productos ecológicos. Dicho lanzamiento había reforzado las ventas de Reserva Salgot y Salgot, las otras dos líneas de producto. Sin embargo, el esfuerzo inversor había sido notable, cercano a los dos millones de euros, la crisis no favorecía el consum...Starting at €8.20
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AZA Group. Investment in a Hotel: Investment in Times of Crisis (Portuguese Version, Brazil)
Martínez Abascal, Eduardo; Franco, AlejandroCase F-957-PBFinanceIn January 2014, the AZA Group had to decide definitively whether to undertake the construction of a hotel in the center of Valencia, for its subsequent rental or sale or if it opted for other real estate investments on the same site. The expected investment was 15 million euros. This case replaces the AC Hotels case F-760 from the same author.Starting at €8.20