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Zara: moda rápida
Ghemawat, Pankaj; Nueno, José LuisCase M-1152MarketingInditex, minorista de ropa en España, ha establecido un sistema extremadamente rápido de respuesta para su cadena de Zara. En vez de predecir con una antelación de meses lo que desearán usar las mujeres en la temporada, Zara observa qué está vendiendo y qué no, y ajusta continuamente lo que produce y comercializa sobre esa base. Impulsado por el éxito de Zara, Inditex se ha expandido a 39 países, convirtiéndose en uno de los minoristas más global...Starting at €8.20
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UEFA Euro 2008
de Santiago, Rafael; Martínez Pedraza, ManuelCase AD-322-EKnowledge and CommunicationThis case deals with the valuation of the risk involved in a particular business situation, and how to hedge that risk by means of insurance. It allows to show the strength of Monte Carlo simulation when dealing with complex risks. It also allows to explain a frequent bias in the decision making process.Starting at €8.20
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ZARA: Fast Fashion
Ghemawat, Pankaj; Nueno Iniesta, Jose LuisCase HBS-703497-EStrategyFocuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously adjusts what it produces and merchandises on that basis. Powered by ZARA's success, Inditex has expanded into 39 countries, making it one of the most global retailers in the world. Bu...Starting at €8.20
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UEFA Euro 2008 (Portuguese Version, Brazil)
de Santiago, Rafael; Martínez Pedraza, ManuelCase AD-322-PBKnowledge and CommunicationThis case deals with the valuation of the risk involved in a particular business situation, and how to hedge that risk by means of insurance. It allows to show the strength of Monte Carlo simulation when dealing with complex risks. It also allows to explain a frequent bias in the decision making process.Starting at €8.20
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Eurocopa 2008
de Santiago, Rafael; Martínez Pedraza, ManuelCase AD-322Knowledge and CommunicationEn este caso se trata la evaluación del riesgo de una determinada situación empresarial y cómo protegerse de él recurriendo a los seguros. El caso demuestra la solidez del método de Montecarlo para abordar riesgos complejos y permite explicar un prejuicio en el que se cae con frecuencia durante la toma de decisiones.Starting at €8.20
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La adquisición de Abbey por Banco Santander: banca transfronteriza
Ghemawat, Pankaj; Ballarin, Eduardo; Campa, Jose ManuelCase HBS-707S15StrategyBanco Santander, el mayor banco comercial de España, anunció en julio de 2004 la adquisición de Abbey National Bank, el quinto mayor banco comercial U.K.. Esta transacción fue el mayor adquisición transfronteriza de la banca europea y resultaría en el banco décimo más grande en el mundo. Discute las principales fuentes de creación de valor de expansión y adquisiciones internacional en la industria de la banca comercial. Además, pone de relieve la...Starting at €8.20
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Fast Fashion (Spanish version)
Ghemawat, Pankaj; Nueno Iniesta, Jose LuisCase HBS-704S02StrategyFocuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously adjusts what it produces and merchandises on that basis. Powered by ZARA's success, Inditex has expanded into 39 countries, making it one of the most global retailers in the world. Bu...Starting at €8.20