HBSP (USA)
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Six Principles of Successful Persuasion (Spanish version)
Nohria, Nitin; Harrington, BrookeCase HBS-419S21Leadership and People ManagementDescribes some of the key principles that managers must follow in order to successfully persuade their organization of their vision for change.Starting at €8.20
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The Amsterdam World Trade Center
Kohn, A. Eugene; Kazan, Brent; Lane, David; Nguyen, Nhat; van Tartwijk, HansCase HBS-208078-EFinanceLate in September 2001, Hans van Tartwijk, president of Trimp & van Tartwijk Property Development (TvT) of Amsterdam, Holland, was deeply worried about the status of his largest ongoing project; the Amsterdam World Trade Center (WTC). As the discretionary developer, van Tartwijk needed to present his firm's recommendations to WTC owners and municipal stakeholders on how best to manage problems in the renovation of the 27-floor, 60,000 square mete...Starting at €8.20