HBSP (USA)
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Building an Integrated Biopharma Company: Crucell (A)
Hamermesh, Richard G.; Van Der Steen, Marianne; Harmeling, Susan S.Case HBS-815085-EEntrepreneurshipBy 2009, Crucell had become the largest biopharma company in the Netherlands and a symbol of national pride. The case traces the evolution of the company from a University spin-off into a fully-integrated company. Crucell's success, particularly in the vaccine space, had begun to attract the attention of much larger pharmaceutical companies. While there was much appeal to working with these companies, these relationships could also challenge Cruc...Starting at €8.20
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On Two Wheels in Paris: The Velib' Bicycle-Sharing Program
Coles, Peter A.; Corsi, Elena; Dessain, VincentCase HBS-912022-EEconomicsTo maximize their effectiveness, color cases should be printed in color. French advertising company JCDecaux and the city of Paris jointly developed V lib', a wildly popular bicycle sharing system. Despite V lib's public appeal, vandalism and theft led to ballooning operating costs-costs borne by JCDecaux alone. The two parties opted to renegotiate their contract, which would impact prices, revenue sharing, cost allocation, and the operation of...Starting at €8.20
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On Two Wheels in Paris: The Velib' Bicycle-Sharing Program (Spanish Version)
Coles, Peter A.; Corsi, Elena; Dessain, VincentCase HBS-918S02EconomicsPara maximizar su eficacia, los casos de color deben imprimirse en color. compañía de publicidad JCDecaux francés y la ciudad de París han desarrollado conjuntamente V lib', un sistema para compartir bicicletas muy popular. A pesar de llamamiento público de V lib, vandalismo y robo llevaron a costos operativos en globo-costes soportados por JCDecaux solo. Las dos partes optaron por renegociar su contrato, lo que incidiría en los precios, reparto ...Starting at €8.20
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On Two Wheels in Paris: The Velib' Bicycle-Sharing Program (Supplement)
Coles, Peter A.; Corsi, ElenaCase HBS-912023-EEconomicsFrench advertising company JCDecaux and the city of Paris jointly developed V lib', a wildly popular bicycle sharing system. Despite V lib's public appeal, vandalism and theft led to ballooning operating costs-costs borne by JCDecaux alone. The two parties opted to renegotiate their contract, which would impact prices, revenue sharing, cost allocation, and the operation of the system as a whole. Could the parties agree on a common strategy that...Starting at €8.20
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On Two Wheels in Paris: The Velib Bicycle-Sharing Program, Teaching Note
Coles, Peter A.Teaching Note HBS-913013-ETeaching Note for 912022Starting at €0.00
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Building an Integrated Biopharma Company: Crucell (B)
Hamermesh, Richard G.; Van Der Steen, Marianne; Harmeling, Susan S.Case HBS-815086-EEntrepreneurshipThe Crucell (B) case updates events at Crucell since 2009. In September, 2009, Johnson & Johnson acquired 18% of Crucell for $400 million. This investment was part of a business development deal. Subsequently, in 2012, Johnson & Johnson acquired Crucell for $2.8 billion.Starting at €5.74