HBSP (USA)
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SAP's CEO on Being the American Head of a German Multinational
McDermott, BillArticle HBS-R1611A-EThe author's first overseas business assignment came when he was 29 and a sales manager at Xerox, running a team in New York City. The company sent him to Puerto Rico to turn around its failing business there. Because he didn't know the culture or the market, he arrived without an agenda and just listened to people for two weeks. He learned a few important phrases in Spanish so that he could relate to his new team. His experience there helped him...Starting at €8.20