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IESE (España)
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Rattunde & Co GmbH
Guinand C.; Heukamp, FranzCase ASN-38Decision Analysis, Entrepreneurship, Innovation and ChangeUna joven empresa de maquinaria germano-oriental necesita tomar una decisión sobre si especializarse en el negocio de maquinaria para tubos o seguir ofreciendo todo tipo de máquinas distintas. La empresa se creó en la década de los noventa en Alemania del Este, con todo lo que ello conlleva.Starting at €8.20
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Max Müller en Betrieb und Beruf (A)
Elvira, MartaCase DPO-196Knowledge and CommunicationBetrieb und Beruf es un medio de comunicación escrito especializado en empleo, formación y recursos humanos, que nace en 2000 para completar la información dominical del periódico alemán Die Erde, empeñado en alcanzar a sus dos competidores directos. El caso describe el punto de inflexión que vive BunbB en 2003, con más de tres años en números rojos y sin poder mantener la situación. El director general del grupo, junto a los directores de public...Starting at €8.20
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Sunflower GmbH
Keppel, Michael; Sachon, MarcCase P-1130-EFinance, Innovation and Change, StrategyThe case describes the crisis situation of Sunflower, an owner-managed drugstore chain with more than 1,000 outlets in Germany. Sunflower was owned by 60 limited partners, organized in three shareholder groups, who positioned the company as a convenience store chain. A Board member with previous experience in the food discount business introduced an EDLP strategy at Sunflower. This triggered a crisis when suppliers lost their trust and sales bega...Starting at €8.20
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Tennis Herrenberg
Thomas Klueter; Luis Palencia; Juan Carlos Vázquez-DoderoCase ASN-84-EAccounting and ControlThe Tennis Herrenberg case deals with an easy-to-understand business which paves the way to discussing important business issues (overall profitability and profitability by business line, balance and settlement sheets, cost allocation and transfer pricing, cost streamlining and savings, drivers of various businesses, selling points, etc.) and governance issues (partner relationships, duties to third parties, etc.).Starting at €8.20
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The Amango Project: Taking Online DVD Rental to Germany
Sachon, MarcCase P-1068-EService and Operations ManagementThe case describes an innovative approach to online DVD rental pioneered by Netflix in a sector hampered by short life-cycle products (movies). The industry has a supply chain that is prone to misaligned incentives between echelons, resulting in product shortages and poor customer satisfaction. Amango hopes to import this business concept pioneered by Netflix to Germany. To be able to do so, the company must copy Netflix's operating system and ma...Starting at €8.20
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Call Center Collapse
Sachon, MarcCase P-1066-EService and Operations ManagementThe case describes the problems one faces when managing a call center. Big Euro, a British company in the financial services sector, has started operations in the German-speaking market. It has installed a call center and during the first six months of operations customers complain about long waits. Big Euro is following an aggressive expansion strategy in the German market (where it offers some financial tools that are new to the market) and thu...Starting at €8.20
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La República Federal Alemana desde la Segunda Guerra Mundial
Argandoña, Antonio; Nicholson, P.Case ASE-261EconomicsSe describe la evolución de la República Federal Alemana desde la segunda guerra mundial hasta la actualidad, con particular énfasis en los años ochenta y principios de los noventa. Se presta particular atención a las políticas macroeconómicas e industriales, con objeto de dar una explicación al proceso de crecimiento, a la estructura productiva, a los problemas que han surgido y a las soluciones que se han dado a los mismos. (Also available in E...Starting at €8.20
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DSD Dillinger Stahlbau GmbH (A)
Gallo, Miguel Ángel; Slof E. J.Case DG-944-EStrategyStarting at €8.20
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DSD Dillinger Stahlbau GmbH (B)
Gallo, Miguel Ángel; Slof E. J.Case DG-945-EStrategyStarting at €5.74
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