HBSP (USA)
-
SANY: Going Global
Lal, Rajiv; Lippert, Stefan; Dai, Nancy Hua; Deng, DiCase HBS-513058-EMarketingApril 17, 2012, was a special day for SANY Group and for its founder Liang Wen'gen. Headquartered in Changsha, SANY Group had transformed itself in two decades from a small welding material factory in 1989 to a leading global construction equipment manufacturer with 5 industrial parks in China; 5 R&D and manufacturing bases in America, Germany, India, Brazil, and Indonesia; and 21 sales companies worldwide. SANY Heavy Industry Co., Ltd. (SANY), S...Starting at €8.20
-
Schon Klinik: Eating Disorder Care
Porter, Michael E.; Stanton, Emma; Hohman, Jessica A.; Stowell, CalebCase HBS-712475-EStrategyThe Schon Klinik is a private, for-profit German hospital group trying to establish itself as a premium health care provider in a competitive German market. The case details Schon Klinik's founding, its early focus on measurement and improvement, and the design and implementation of a system-wide structure for measuring and reporting actual health outcomes. The case details the care cycle for eating disorder patients and highlights the role outco...Starting at €8.20
-
Schon Klinik: Measuring Cost and Value
Kaplan, Robert S.; Witkowski, Mary L.; Hohman, Jessica A.Case HBS-112085-EFinanceThe case illustrates how a leading German hospital group has invested deeply in the measurement of patient-level outcomes and costs, the foundations of a health care value framework. The company launches a pilot project to use time-driven activity-based costing (TDABC) for measuring the cost of total knee replacements. The costing project complements an existing initiative for comprehensive outcomes measurement. The combination of accurate measur...Starting at €8.20