HBSP (USA)
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Storming into the U.S. Market (Spanish version)
Bartlett, Christopher A.; Gordon, Rachel; Lafkas, JohnCase HBS-918S10StrategyThe RoboTech case describes the challenges facing the CEO of a small, Singapore-based industrial robotics company that decides to diversify away from its core industrial robot business by leveraging its expertise into the medical-devices industry. It launches an innovative product (a specialized surgical robot) in an unfamiliar market segment (spinal surgery) and decides to enter the unfamiliar, distant U.S. healthcare market, which is characteri...Starting at €8.20
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Kentucky Fried Chicken (Japan) Ltd. (Spanish version)
Bartlett, Christopher A.; Rangan, U. SrinivasaCase HBS-318S12StrategyDescribes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful. In doing so, Weston ignores or circumvents policies and control from KFC's headquarters and becomes very upset when more sophisticated planning, coordination, and control systems be...Starting at €8.20
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Corning, Inc.: una Red de Alianzas
Bartlett, Christopher A.; Nanda, AshishCase HBS-302S20StrategyDescribe las acciones de James Houghton en asumir el papel de CEO en Corning en medio de una recesión. No sólo debe girar en torno a los resultados de explotación, sino que también debe revitalizar una organización desmoralizada y establecer una nueva dirección clara, estratégica. De este modo, el caso se centra en el papel cambiante de alianzas y asociaciones en las operaciones de Corning. Cada vez más, se están pasando de un papel secundario en...Starting at €8.20
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The SK-II Globalization Project (Spanish version)
Bartlett, Christopher A.Case HBS-305S03StrategyTraces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global business management. In the context of these changes introduced by Durk Jager, P&G's new CEO, Paolo de Cesare is transferred to Japan, where he takes over the recently turned-around beauty care business...Starting at €8.20
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EZAmuse Negotiation Background (A)
Hardymon, G. Felda; Leamon, AnnCase HBS-807007-EFinanceThis is the background to an exercise in negotiation. A promising venture-capital-backed company, EZAmuse Communications, is raising a B round. Its existing backer, Reality Venture Partners, would like it to raise enough for six or nine months, when it will have results on its current products and be able to raise a C round at a higher valuation. The new and talented CEO, who has succeeded with Reality in the past, would like to raise a larger am...Starting at €8.20
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AIME High: A Social Entrepreneur's Moon Shot
Bartlett, Christopher A.Case HBS-919411-EDescribes the entrepreneurial leadership of Jack Manning Bancroft (JMB), a young Australian Indigenous university student who created the Australian Indigenous Mentoring Experience (AIME), a nonprofit organization he formed to respond to the problem of Indigenous high school students completing high school at less than half the rate of non- Indigenous students. The case traces the strategic, organizational and cultural challenges JMB faced in bui...Starting at €8.20
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Hony Capital and Jushi Group
Lerner, Josh; Bernstein, Shai; Leamon, AnnCase HBS-820040-EFinanceHony Capital, a multi-billion dollar private equity firm based in China, is investing in a subsidiary of Jushi Group, a Chinese company that is one of the world's largest fiberglass producers. The specific project will build a plant in the United States. In this case, students consider the value Hony can provide to Jushi, and must also determine how Hony will eventually exit the transaction, given the complexity around its structure.Starting at €8.20
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Apax Partners and Xerium S.A. (Spanish version)
Hardymon, G. Felda; Lerner, Josh; Leamon, AnnCase HBS-806S01EntrepreneurshipIn 2002, Apax Partners had to decide whether to accept a less-than-perfect offer for one of its portfolio companies or to refinance it. This company, a maker of paper industry consumables with a global presence, had been purchased in 1999 and performed extremely well since then. Despite being a solid, cash-generative operation, it didn't excite a lot of interest in the market. An early exit at a good multiple would be helpful for Apax's current f...Starting at €8.20
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The Evo Project (Spanish version)
Bartlett, Christopher A.; Hall, Brian J.; Bennett, NicoleCase HBS-912S01StrategyIn September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the business units, focusing on GE Transportation as it launches a series of groundbreaking, green products--from the Evolution Locomotive to the Hybrid Locomotive. The growth process t...Starting at €8.20
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New World versus Old (Spanish version)
Bartlett, Christopher A.Case HBS-912S02StrategyThe case contrasts the tradition-bound Old World wine industry with the market-oriented New World producers, the battle for the US market, the most desirable export target in 2009 due to its large, fast-growing, high-priced market segments. The case allows analysis of the way in which newcomers can change the rules of competitive engagement in a global industry. It also poses the question of how incumbents can respond, especially when constrained...Starting at €8.20