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Daimler China: Facing a Media Firestorm
Wolfgang Messner; Hyo Jin YoonCase IVEY-9B18C012-EThe chief executive officer of Daimler Trucks and Buses China Ltd. was on an expatriate assignment in China. In November 2016, he faced a discomforting situation that could bring an abrupt halt to his career; an unfortunate incident in which he lost his temper led to fierce outrage in local Chinese and worldwide media. The media reaction threatened China’s prominence as a major source of revenue for Daimler, and sent Daimler’s share price on a do...Starting at €8.20
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SAP SE: Autism at Work
Pisano, Gary P.; Austin, Robert D.Case HBS-616042-ELeadership and People ManagementThis case describes SAP's "Autism at Work" program, which integrates people with autism into the company's workforce. The company has a stated objective of making 1% of its workforce people with autism by 2020. SAP's rationale for the program is based on the belief that "neurodiversity" contributes to the company's overall innovative capabilities ("We believe that innovation comes from the edges.") Thus, the program is not viewed as a subsidized ...Starting at €8.20