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Pirelli: Invertir en Reifen Ritter
De Agostin, Luca; Liechtenstein, HeinrichCase F-793FinanceEste caso describe la decisión que debe tomar el nuevo director de marketing y ventas de un fabricante de neumáticos de Alemania con respecto a la solicitud de préstamo de un distribuidor independiente. A lo largo del caso se describe el uso que los proveedores hacen de las líneas de crédito y los préstamos, que utilizan como instrumentos para "invertir" en sus clientes, y los distintos beneficios que obtienen en términos de crecimiento (por ejem...Starting at €8.20
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Pirelli: Investing in Reifen Ritter
De Agostin, Luca; Liechtenstein, HeinrichCase F-793-EFinanceThe case describes the decision of the newly appointed Marketing and Sales Director in Germany for a tire producer regarding a loan request from an independent retailer. The case shows how suppliers can use credit lines and loans as instruments to "invest" in their clients, and the various potential benefits for the supplier in terms of growth (e.g. higher sales volumes, higher customer penetration, stronger customer loyalty, increased profitabil...Starting at €8.20
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Exporting Livability: Investing in New Urban Centers
Macomber, John D.; Alamsyah, EssieCase HBS-219072-EFinanceCan Singapore urban design, policy continuity, and system of laws be exported outside of Singapore to accelerate the effective development of new urban agglomerations? Nina Yang, CEO of Sustainable Urban Development at Ascendas-Singbridge, a large real estate company based in Singapore, was considering whether to build residential or commercial space in one of its sustainable urban development projects, Sino-Singapore Guangzhou Knowledge City. Co...Starting at €8.20