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Tequila Mobile SA
Halaburda, Hanna; Surma, Jerzy; Sesia, AldoCase HBS-712453-EStrategyWojciech Woziwodzki, co-founder, president, and CEO of Tequila Mobile SA, a mobile games developer, publisher, and service provider, had to make some important strategic decisions. Tequila Mobile SA had already decided to shift to a new "free2play" revenue model but needed to decide whether to focus on building its business in markets where penetration of smartphone devices was high and the economy was developed or in markets where the use of mob...Starting at €8.20
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Tequila Mobile SA ( (Spanish Version)
Halaburda, Hanna; Surma, Jerzy; Sesia, AldoCase HBS-717S01StrategyWojciech Woziwodzki, co-fundador, presidente y CEO de Tequila Mobile SA, un desarrollador de juegos, editor, y el proveedor de servicio móvil, tuvo que tomar algunas decisiones estratégicas importantes. Tequila Mobile SA ya había decidido cambio hacia un nuevo modelo de ingresos "free2play", pero necesaria para decidir si se centran en la construcción de su negocio en los mercados donde la penetración de los teléfonos inteligentes era alta y se d...Starting at €8.20
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inge watertechnologies, GmbH
Nanda, Ramana; Knoop, Carin-Isabel; Mittermaier, MarkusCase HBS-812002-EEntrepreneurshipUsing the financing history and exit choices of a German clean-tech startup as a lens, this case explores the reasons why venture-backed entrepreneurship is much lower in Germany that the US, despite a robust SME sector and large-corporate innovation in Germany. It also shows the tight link between investor incentives and a startup's product market strategy, including differences between "pure-play" VCs and corporate venture capital investors.Starting at €8.20