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¿Qué significa ser un buen jefe? (B)
Ramus, Tommaso; Vaccaro, AntoninoCase BE-190Business Ethics and Corporate Social ResponsibilityEn marzo de 2007, menos de un año después de su nombramiento como CEO, René Obermann recibió un correo electrónico enviado por un técnico de 48 años del Departamento de T-Com Berlin, que lo remitió con copia a algunos miembros del Consejo de Administración, representantes sindicales y otros empleados. La misiva se propagó rápidamente por la empresa y se convirtió en viral en Alemania. A continuación se recoge un extracto de la misma: "Sus continu...Starting at €5.74
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What Does It Mean Being a Decent Boss (A)
Ramus, Tommaso; Vaccaro, AntoninoCase BE-189-EBusiness Ethics and Corporate Social Responsibility, Knowledge and CommunicationThis case analyzes a pre-crisis situation experienced by René Obermann, while he was serving as CEO of Deutsche Telekom. He received a letter from a technician, who complained about the top management style being focused on short-term results instead of on the company's long-term stability.Starting at €8.20
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What Does It Mean Being a Decent Boss (B)
Ramus, Tommaso; Vaccaro, AntoninoCase BE-190-EBusiness Ethics and Corporate Social ResponsibilityIn March 2007, less than one year after his appointment as CEO, René Obermann received an e-mail from a 48-year old technician working in the T-Com Berlin department. The letter was carbon copied to some members of the Board of Management, union representatives and some other employees. It rapidly spread throughout the organization and become viral in Germany. The following is an extract of the letter: Your continuous messages to the workforce wi...Starting at €5.74
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Richard Henkel GmbH: Growing Profits, Not Sales
James KennellyCase IVEY-W25517-EStrategyBased in southern Germany, Richard Henkel GmbH was a manufacturing firm focused on its triple-bottom line rather than on its sales turnover. Driven by its sustainability ethos in both its products and its manufacturing processes, it saw itself as a champion of a post-growth, sustainable economy. The case pivots on co-managing director Susanne Henkel’s decision concerning a lucrative sales order: the order would place significant stress on its exi...Starting at €8.20
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¿Qué significa ser un buen jefe? (A)
Ramus, Tommaso; Vaccaro, AntoninoCase BE-189Business Ethics and Corporate Social Responsibility, Knowledge and CommunicationEste caso analiza la situación anterior a la crisis que René Obermann experimentó como CEO de Deutsche Telekom (DT). El gestor recibió la carta de un técnico que se quejaba del estilo utilizado por la alta dirección, centrado en los resultados a corto plazo en lugar de en la estabilidad a largo plazo de la compañía.Starting at €8.20
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Richard Henkel GmbH: Growing Profits, Not Sales - Teaching Note
James KennellyTeaching Note IVEY-W25518-EStrategyTeaching note for product W25517.Starting at €0.00