HBSP (USA)
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Steinway & Sons (Spanish version)
Garvin, David A.Case HBS-603S21Service and Operations ManagementConsiders whether Steinway should reintroduce a long-discontinued product line to meet competition from the Japanese. Raises the issue of just how quality is defined in this market. Looks closely at a production process relying on craft skills. Students have the opportunity to consider issues of quality.Starting at €8.20
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Scientifically Managing Travel Services (Spanish version)
Garvin, David A.; Dai, Nancy HuaCase HBS-318S17StrategyCtrip is a $437 million Chinese on-line travel services company with a scientific, data driven approach to management. The case explores Ctrip's founding and early growth, its expansion into multiple market segments including hotel reservations, air ticketing, leisure travel, and corporate travel, and the sources of its competitive advantage. The firm's culture, organization and call center operations are described in detail, as are its decision-...Starting at €8.20
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Managing Talent at Bertelsmann AG (A)
Groysberg, Boris; Nohria, Nitin; Maletz, Mark C.; Herman, KerryCase HBS-410010-ELeadership and People ManagementBertelsmann's EVP HR Immanuel Hermreck and his team were focused on four key HR issues. Three of these were somewhat discreet: improving Bertelsmann's employer brand; managing Bertelsmann talent across the firm's decentralized businesses; and ensuring early identification and appropriate development of Bertelsmann's top 100 high potential managers (hi-pos) to better seed the company's future top management. The fourth issue-recruitment and retent...Starting at €8.20