HBSP (USA)
-
Body Shop International (Spanish version)
Bartlett, Christopher A.; Elderkin, Kenton W.; McQuade, KristaCase HBS-307S07StrategyDescribes the start-up and rapid growth of a company whose founder holds strong, non-traditional beliefs about the role of the corporation and its responsibility to society. After profiling Anita Roddick as a person, the case describes the anti-mainstream approach she took to building her highly successful business (no advertising, simple packaging, non-traditional R&D). After elaborating on the strong values she has imposed on the business, conc...Starting at €8.20
-
Global Health Partner: Obesity Care
Porter, Michael E.; Yasin, Zayed M.; Baron, Jennifer F.Case HBS-709494-EStrategyGlobal Health Partner was founded in 2006 as a privately owned health care provider in Sweden serving both public and private paying patients. In contrast to most providers in the country, GHP organized around specific service lines where it saw the potential to provide the most value. This case details the GHP approach to both Spine Care and Obesity Care demonstrating the power of specialization for quality improvement as a basis for competitive...Starting at €8.20
-
Hoechst and the German Chemical Industry (Spanish Version)
Gomes-Casseres, Benjamin; McQuade, KristaCase HBS-319S11EconomicsDescribe el surgimiento de la industria química alemana y los factores específicos basados en los países que contribuyó a la subida. Se centra en la firma alemana Hoechst: su historia, su posición después de la Segunda Guerra Mundial, y su posterior internacionalización. Establecer en 1986 cuando Hoechst estaba considerando una adquisición multimillonaria de Celanese Corp. en los Estados Unidos. Al considerar los méritos de esta adquisición, lo...Starting at €8.20