HBSP (USA)
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Betfair vs. UK Bookmakers
Casadesus-Masanell, Ramon; Campbell, NeilCase HBS-709417-EStrategyBetting exchanges provide an electronic platform that allows ordinary consumers to not only back teams to win, but also to lay odds for other punters to back. This business model allows punters to cut out the middle-man of the bookmaker, and leads to a much more efficient 2-sided market. Betfair.com's domination of the betting exchange has threatened to undermine the core of the traditional bookmakers' business model. The case examines two aspect...Starting at €8.20
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Betfair vs. Los corredores de apuestas del Reino Unido
Casadesus-Masanell, Ramon; Campbell, NeilCase HBS-714S08StrategyPara maximizar su eficacia, los casos de color deben imprimirse en color. Intercambios de apuestas ofrecen una plataforma electrónica que permite a los consumidores ordinarios no sólo a los equipos de atrás para ganar, sino también para sentar las probabilidades de otros apostantes a la espalda. Este modelo de negocio permite a los apostadores para cortar el hombre medio de la casa de apuestas, y conduce a un mercado mucho más eficiente 2 caras. ...Starting at €8.20
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The Guardian: Transition to the Online World
Collis, David J.; Olson, Peter W.; Furey, MaryCase HBS-709464-EStrategyThe Guardian had been an early innovator in online newspapers and had not only become the leading U.K. newspaper web site, but was making strides with audiences outside of the U.K. However, The Guardian had been losing money since 2000, and, in spite of the relative success of the website, online revenue remained less than 20% of the newspaper's total revenue. What changes would The Guardian have to make to sustain its mission of being "the world...Starting at €8.20