HBSP (USA)
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Bridj and the Business of Urban Mobility (B): A New Model in Kansas City
Kanter, Rosabeth Moss; Cohen, JonathanCase HBS-317047-EIn late 2016, Bridj was expanding its digital platform to help address urban mobility problems faced by cities across the country and the world. Its founder and CEO, Matt George, weighed up several possible strategies for growth as he aimed to responsibly build the company. George continued to engage with key stakeholders, and had decided to work in partnerships with Kansas City and Ford to expand Bridj's reach to the midwest. This B case on Brid...Starting at €5.74
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Start-Up Chile: April 2012
Applegate, Lynda M.; Kerr, William R.; Lerner, Josh; Pomeranz, Dina D.; Herrero, Gustavo A.; Scott, CintraCase HBS-812158-EEntrepreneurshipStart-Up Chile is a unique program to encourage entrepreneurs to bring their new ventures to Chile. Policymakers must evaluate its effectiveness in achieving economic and social goals.Starting at €8.20
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Start-Up Chile: April 2012 (Spanish version)
Applegate, Lynda M.; Kerr, William R.; Lerner, Josh; Pomeranz, Dina D.; Herrero, Gustavo A.; Scott, CintraCase HBS-813S17EntrepreneurshipStart-Up Chile is a unique program to encourage entrepreneurs to bring their new ventures to Chile. Policymakers must evaluate its effectiveness in achieving economic and social goals.Starting at €8.20