Stanford Graduate School of Business (USA)
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Care Message
Siegelman, R; Rosenthal, SCase SGSB-E557-EEntrepreneurshipThe CareMessage case describes the evolution of the nonprofit organization from its founding in 2012 through the end of 2014. CareMessage was launched by Vineet Singal, a young biological sciences graduate from Stanford University. Having dealt with his own personal health issues, Singal was passionate about helping patients get the right information, support, and motivation to make better health decisions. Singal was especially determined to ...Starting at €8.20
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Stella and Dot
Saloner, G; , Hornblower, JCase SGSB-E345-EEntrepreneurshipThis vignette tells the store of Jessica Herrin, founder of Stella & Dot, a direct sales jewelry company. It details Herrin's desire to start and grow a company that would offer an employment solution for women (typically with children) without meaning a full-time office job. The case covers the idea inspiration and start-up stage, as well as a business update (as of March 2009).Starting at €8.20