HBSP (USA)
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Estrategia de gestión del conocimiento en DaimlerChrysler
Rukstad, Michael G.; Coughlan, Peter J.; Johnston, CarlCase HBS-711S31StrategyProporciona una visión general de la gestión del conocimiento y la estrategia de gestión del conocimiento de DaimlerChrysler en relación a su competencia.Starting at €8.20
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Six Principles of Successful Persuasion (Spanish version)
Nohria, Nitin; Harrington, BrookeCase HBS-419S21Leadership and People ManagementDescribes some of the key principles that managers must follow in order to successfully persuade their organization of their vision for change.Starting at €8.20