HBSP (USA)
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Afrigen Biologics: Vaccines for the Global South
Spar, Debora L.; Comeau, JuliaCase HBS-323030-EEconomicsThe majority of vaccines used on the continent of Africa (99%) are produced offshore. This makes African nations reliant on the West for major health care needs, a problem which was exacerbated by the COVID-19 pandemic. Afrigen Biologics (in partnership with the WHO) is seeking to lessen this disparity by putting vaccine production in the hands of South Africans and other low- and middle-income countries. Afrigen Biologics is the first in a plann...Starting at €8.20
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The Social Purpose of the Firm
Spar, Debora L.; Comeau, JuliaCase HBS-323051-EKnowledge and CommunicationThe Social Purpose of the Firm (SPF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to "make a difference in the world" - that is, to address a significant societal problem as a commercial endeavor. This Module Note summarizes the cases and themes discussed in SPF. Together, the cases are designed to study entrepreneurs and business leaders who are tackling...Starting at €8.20
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Procter & Gamble Company: el envase para rellenar Lenor
Quelch, John A.; Drumwright, Minette E.; Yao, JulieCase HBS-504S14MarketingEste caso se acompaña de un breve vídeo que se puede mostrar en clase o incluido en un Coursepack digital. Los instructores deben considerar el momento de hacer el video disponibles para los estudiantes, ya que puede revelar detalles clave de caso. El gerente de marca para la marca de suavizante de telas Lenor, Procter & Gamble Alemania, estaba preparando una presentación sobre el lanzamiento nacional de un paquete de relleno con el medio ambient...Starting at €8.20