Ivey Business School (Canada)
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Yogurt Mamas: Probiotics in Tanzania
Oana Branzei; David J. Sharp; Jessica Kelly; Osama SiddiquiCase IVEY-9B09M051-EEntrepreneurship, Marketing, StrategyThis case illustrates a grassroots enterprise's path to self-sufficiency in a subsistence market context. It explores the gradual evolution of a business model with strong social mandates (pro-health, pro-women) and asks which growth options best marry profitability and positive social change. The Mwanza, Tanzania-based Yogurt Mamas emerge as entrepreneurial role models in their communities, with funds from Western donors and an exciting new tech...Starting at €8.20
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The Inside-Out Prison Exchange Program: Impact on Stakeholders
Theodore L. Hill; Rebecca DeWhitt; Claire Thanh Tran; Lynne AnderssonCase IVEY-9B19M084-EStrategyIn 2018, a new challenge confronted the executive director of the Inside-Out Center in Philadelphia, who was also the founder of the Inside-Out Prison Exchange Program, an international network of educators providing university courses in prisons for both incarcerated individuals and university students. Despite the program’s many success stories, to gain new funders, the founder needed to communicate the program’s impact through measurable effec...Starting at €8.20
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The Eastview Heights Development Project: Now or Later
David J. Sharp; Matt FentonCase IVEY-9B06B009-EAccounting and ControlTwo property developers disagree over whether to go ahead immediately with a housing development on land which they have just jointly purchased, which has draft approval for one development plan, or to resubmit a new application for a possibly more controversial but more profitable alternative development plan. The new plan could result in some delay to the development.Starting at €8.20
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IBM Newco: A High-Stakes Spinoff Amid a Battle of the Tech Titans
Bertrand Guillotin; Theodore L. Hill; Munir Mandviwalla; Julianne SellinCase IVEY-W33970-EInformation Technologies, StrategyTwo months after his January 1, 2021, appointment as chief executive officer (CEO) of NewCo, the code name for the soon-to-be spun off managed infrastructure services portion of Strategy Machines Corporation (IBM), Martin Schroeter was faced with the daunting prospect of creating a distinct strategy and identity for a huge company in a very short time frame. Announced on October 8, 2020, by IBM’s CEO, Arvind Krishna, NewCo was a high-stakes strat...Starting at €8.20