Stanford Graduate School of Business (USA)
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Nuria Chinchilla: el poder de cambiar la empresa
Apfeffer, Jeffrey; Anderson, Megan ElisabethCase SGSB-OB67ESStrategyEn 1993, Nuria Chinchilla había completado recientemente su tesis doctoral en IESE Business School en Barcelona, sobre el tema de la rotación organizacional, sin un enfoque particular en las mujeres, los arreglos laborales flexibles o los problemas laborales. Ella eligió permanecer en el IESE, donde había trabajado desde principios de la década de 1980 como profesora asistente. Para el año 2003, poco más de una década después, había alcanzado e...Starting at €8.20
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San Leon Energy: Hydraulic Fracturing in Poland
Rice, C; Zagart, A; Myers, ACase SGSB-IB101-EThis case explores how to manage the political risks of using a controversial energy extraction technology in the European Union. San Leon Energy, an Irish energy firm, was committed to developing large unconventional shale gas reserves in Poland. To reach these reserves, San Leon needed to use a technique called hydraulic fracturing (“fracking”). Pioneered in the United States during the early 2000s, fracking involved pumping a mixture of water...Starting at €8.20
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Note on Creating a Viable Venture - A Global Perspective
Ciesinski, Steve; Rosen, HowieCase SGSB-E651 Spanish VersionEntrepreneurshipThe case chronicles the challenges of a consulting team charged with developing and executing a negotiation strategy designed to help a large retailer cut costs by renegotiating their contract with their largest supplier. The disguised case begins by describing the market conditions that led BizCo, a publicly traded office supply retailer, to invite DMB, a top consulting company, to help them restore their price competitiveness. It then describe...Starting at €8.20
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Mind the Gap: Strategy and Execution of Supply Chain Negotiations
Halevy, Nir; Ostos, LorenaCase SGSB-OB110-ELeadership and People ManagementThe case chronicles the challenges of a consulting team charged with developing and executing a negotiation strategy designed to help a large retailer cut costs by renegotiating their contract with their largest supplier. The disguised case begins by describing the market conditions that led BizCo, a publicly traded office supply retailer, to invite DMB, a top consulting company, to help them restore their price competitiveness. It then describe...Starting at €8.20
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Part II: Uber in London
Callander, Steven; Orleans, AmadeusCase SGSB-P81B-EEconomicsThis case recounts Uber’s experience in four cities at different points in time. This approach offers a way to examine Uber’s strategy for market entry and evaluate the performance of that strategy in these four cities, as well as elsewhere in the world. The cases included here help frame the discussion on the future of Uber’s expansion, and extract lessons for how a firm can successfully navigate the beyond-market business environment.Starting at €8.20
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Lloyds Banking Group: Digital Transformation
Feinberg, Yossi; Conn, JeffCase SGSB-SM329-EStrategyThis case describes the transformation of the UK’s oldest financial services franchise from a product-aligned and brick-and-mortar traditional banking institution to a customer-aligned and digital-first technology organization. The case parallels Lloyds’ business transformation with the growth of its digital-focused Transformation division – which commenced as a small hundred-person task force and ultimately grew to comprise one third of the bank...Starting at €8.20
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Cinnamon: New Product Introduction
Siegel, Robert; Mirabile, DominicCase SGSB-SM357-EStrategyThis case explores the introduction of a new product that targets both new and existing segments of the investment management services market. Cinnamon, a discretionary investment management app, was founded in the United Kingdom in 2011. With the help of the team’s first product manager, Maria Pasquale (GSB ’11), Cinnamon navigated the new product introduction process: identifying unmet needs, developing value hypotheses, building a minimum vi...Starting at €8.20