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Crown Cork & Seal in 1989 (Spanish version)
Bradley, Stephen P.; Cavanaugh, SheilaCase HBS-702S11StrategyDescribes the structure and recent trends of the metal container industry, Crown's successful strategy for competing in the industry, and John Connelly's leadership over more than 20 years. In 1989, William Avery succeeded Connelly as CEO and is forced to consider new strategic options in the face of industry change.Starting at €8.20
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Wal-Mart Stores, Inc. (Spanish version)
Bradley, Stephen P.; Ghemawat, Pankaj; Foley, SharonCase HBS-706S15StrategyThe case 'Wal-Mart Stores, Inc.' focuses on the evolution of Wal-Mart's remarkably successful discount operations and describes the company's more recent attempts to diversify into other businesses. The company has entered the warehouse club industry with its Sam's Clubs and the grocery business with its Supercenters, a combination supermarket and discount store. Wal-Mart experienced a drop in the value of its stock price in early 1993, which it ...Starting at €8.20
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Book Publishing in 2010
Bradley, Stephen P.; Bartlett, NancyCase HBS-711419-EStrategyLegacy book publishers wrangled with ebook retailers over royalty rates, release strategy, and distribution rights as customer demand for cheaper ebooks eroded publishers' profitable print formats. E-readers like Kindle, as well as Apple's iPad that invigorated the digital book market is discussed. Also includes a general overview of book publishing including the K-12 and College market.Starting at €8.20
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Launching Yelp Reservations (B)
Luca, Michael; Mohan, Kevin P.; Rooney, PatrickCase HBS-916004-EStarting at €5.74
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Airbnb (A) (Spanish version)
Edelman, Benjamin; Luca, MichaelCase HBS-914S09Information TechnologiesAfter widely-publicized complaints of destructive guests and unreliable hosts, online apartment rental site Airbnb explores mechanisms to facilitate trust between guests and hosts. Flexible online reputation systems can collect and share information with ease, but Airbnb must decide which information guests and hosts should have to provide and how much flexibility each should have in selecting whom to do business with. A full-featured system coul...Starting at €8.20
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The Role of Platform Design (Spanish version)
Luca, Michael; Stern, Scott; Cook, Devin; Kim, HyunjinCase HBS-921S09StrategyThe case opens with a description of Airbnb's successful growth from 2008-2016. The case emphasizes the vital role played by trust among guests and hosts in the platform's success. Airbnb's co-founder and CEO Brian Chesky is quoted explaining, "Access is built on trust, and trust is built on transparency. When you remove anonymity, it brings out the best in people. We believe anonymity has no place in the future of Airbnb or the sharing economy....Starting at €8.20
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Airbnb (A)
Edelman, Benjamin; Luca, MichaelCase HBS-912019-EInformation TechnologiesAfter widely-publicized complaints of destructive guests and unreliable hosts, online apartment rental site Airbnb explores mechanisms to facilitate trust between guests and hosts. Flexible online reputation systems can collect and share information with ease, but Airbnb must decide which information guests and hosts should have to provide and how much flexibility each should have in selecting whom to do business with. A full-featured system coul...Starting at €8.20
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Wal-Mart Stores in 2003 (Spanish version)
Ghemawat, Pankaj; Bradley, Stephen P.; Mark, KenCase HBS-704S12StrategyTo introduce students to creating a competitive advantage.Starting at €8.20
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Airbnb (B) (Spanish version)
Edelman, Benjamin; Luca, MichaelCase HBS-914S14Information TechnologiesSupplements the (A) case.Starting at €5.74
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Live Nation Faces the Music
Bradley, Stephen P.; Cespedes, Frank V.; Herman, KerryCase HBS-709441-EStrategyIn 2008, concert producer and promoter Live Nation, faces a decision about its strategy in light of the tumultuous changes in the music industry and the increasing power of the major artists. As the music business once again recreates itself in response to new technologies and consumer needs, this major player is considering focusing on its principal business of concert booking and related revenue, or moving forward with its efforts to take advan...Starting at €8.20