HBSP (USA)
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Baltic Beverages Holding: Competing in a Globalizing World (A)
Alcacer, Juan; Molander, Rasmus; Mabud, RakeenCase HBS-710430-EStrategyTo maximize their effectiveness, color cases should be printed in color. The Finnish brewer Hartwall and the Swedish brewer Pripps had to decide how to react to the rapidly changing European political, economic, and business environment in 1989-1990.Starting at €8.20
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It's the Thoughts that Count (Spanish version)
Ofek, Elie; Riis, Jason; Hamilton, PaulCase HBS-513S30Marketingselecting a target application for the launch of an innovation; determining the importance of having a big name partner for the launch by an unknown start-up; considering the wisdom of taking a B2C rather than B2B approach with a novel technology; using analogous products to forecast demand and sales for a new technology.Starting at €8.20
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Emerging Nokia?
Alcacer, Juan; Khanna, Tarun; Furey, Mary; Mabud, RakeenCase HBS-710429-EStrategyBy late 2009, Nokia was grappling with the decision of whether to recover its leading position in the high-profit developed markets, where they were losing market share to the likes of Apple and Samsung, or defend its market leadership in the low-margin, high-volume emerging markets. This case poses the following questions: Should Nokia stay the course, operating in both the developed and emerging markets, or should they forego one for the other?...Starting at €8.20
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Baltic Beverages Holding: Competing in a Globalizing World (B)
Alcacer, Juan; Molander, Rasmus; Mabud, RakeenCase HBS-710471-EStrategyTo maximize their effectiveness, color cases should be printed in color. In 1991, Hartwall and Pripps made the decision to found Baltic Beverages Holding (BBH) and invest in the former USSR by buying Estonia's biggest brewery, Saku.Starting at €5.74