HBSP (USA)
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Grupo Elektra (Spanish Version)
Arnold, David J.; Herrero, Gustavo A.; Monteiro, Luiz FelipeCase HBS-503S39MarketingGrupo Elektra es la compañía de financiamiento de consumo de América Latina basado en las ventas a crédito en sus productos no perecederos puntos de venta. Se ha comenzado a internacionalizarse en América Latina, pero ahora debe decidir si para entrar en el mercado hispano de EE.UU., y cuál de sus dos negocios principales (al por menor y finanzas) para enfatizar.Starting at €8.20
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Globant
Khaire, Mukti; Herrero, Gustavo A.; Scott, CintraCase HBS-811059-EEntrepreneurshipThe case deals with an IT company born in Argentina in 2003 to provide software services to established companies in the developed world. After reaching sales of $57 million in 2010, the company ponders its next steps to achieve $500 million in revenues by 2015.Starting at €8.20
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Halliday's OASIS
Kominers, Scott Duke; Tempest Keller, NicoleCase HBS-819106-EEntrepreneurshipWade Watts has won control of the OASIS - a futuristic, immersive virtual reality game world. He must decide on rules, rights, and marketplace design, balancing the founding principles of the OASIS with the platform's potentially negative externalities.Starting at €8.20
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A Financial Perspective (Spanish version)
Segel, Arthur I; Chu, Michael; Herrero, Gustavo A.Case HBS-208S15EntrepreneurshipPatrimonio Hoy, a program targeting the housing needs of low-income families launched by CEMEX, a major Mexican corporation and a leading global cement company, has gone from a market research project to a highly visible initiative in 22 cities and has earned public recognition. The president of Cemex North America must decide whether it is corporate social responsibility or a new business line. In the process, it allows analysis of the Patrimoni...Starting at €8.20
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Patrimonio Hoy (Spanish version)
Segel, Arthur I; Chu, Michael; Herrero, Gustavo A.Case HBS-811S14EntrepreneurshipPatrimonio Hoy es un programa dirigido a las necesidades de vivienda de la población de bajos ingresos por CEMEX, empresa mexicana importante y líder en la producción mundial de cemento. Originalmente concebido como un proyecto para comprender los clientes en el segmento de la autoconstrucción mejor, un componente principal de la casa reconocimiento de la capacidad concentrada en barrios de bajos ingresos, Patrimonio Hoy ha generado mexicana y la...Starting at €8.20
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Globant (Spanish version)
Khaire, Mukti; Herrero, Gustavo A.; Scott, CintraCase HBS-813S16EntrepreneurshipEl caso se refiere a una compañía de TI nacido en Argentina en 2003 para proporcionar servicios de software a empresas establecidas en el mundo desarrollado. Después de alcanzar ventas de $ 57 millones en 2010, la compañía reflexiona sobre sus próximos pasos para alcanzar $ 500 millones en ingresos para el año 2015.Starting at €8.20
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Vida Health: Transforming Chronic Disease Treatment
Sahlman, William A.; Tempest Keller, NicoleCase HBS-824001-EEntrepreneurshipSan Francisco based Vida Health, founded by Stephanie Tilenius, former vice president of Commerce and Payments at Google, was a B2B digital health startup focused on the treatment of cardiometabolic conditions, such as diabetes and obesity. Its innovative digital platform integrated technology with human care, and its treatment approach focused on physical health as and mental health, creating a unique, holistic solution. As a Series D venture ba...Starting at €8.20
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Shift Technologies, Inc.
Eisenmann, Thomas R.; Tempest Keller, NicoleCase HBS-818002-EEntrepreneurshipIn 2017, management at Shift, an online marketplace that uses a "high touch," concierge approach to buy and sell used cars, was formulating plans for the San Francisco-based startup's next phase of expansion. One option was to preserve Shift's current business model and grow through geographic expansion. Another option was to decentralize more tasks to sellers and/or buyers, for example, management of inspections and repairs. While decentralizing...Starting at €8.20
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Farmland Investing: A Technical Note
Goldberg, Ray A.; Segel, Arthur I; Herrero, Gustavo A.; Terris, AndrewCase HBS-211022-EFinanceTo maximize their effectiveness, color cases should be printed in color. This note seeks to provide an overview of farmland investing; the investment thesis behind investing in agriculture, how and why investors would choose farmland, and the general risks and return characteristics of this asset class. In recent years, a growing number of individual and institutional investors have allocated a portion of their capital into agricultural farmland....Starting at €8.20
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Instabeat - One More Lap
Ghosh, Shikhar; Tempest Keller, Nicole; Thapar, AlpanaCase HBS-820005-EEntrepreneurshipThis case follows Lebanese entrepreneur, Hind Hobeika, an engineer and competitive swimmer who spends seven years trying to launch a wearable heartrate monitor and motion sensor to help swimmers track their performance while swimming. While the Beirut-based entrepreneur gained initial traction soon after founding her company Instabeat in September 2011, winning $150,000 in prize money from business plan competitions and raising $100,000 from a lo...Starting at €8.20