IESE (España)
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Fútbol Club Barcelona: El tiki-taka en quiebra
Duro, Miguel; Soler, Edi; Rivera de Asis, JavierCase C-796Accounting and Control, Corporate Governance, FinanceSandro Rosell, el nuevo presidente del Fútbol Club Barcelona (FCB), había tomado posesión del cargo el 1 de julio de 2010, un día después de que la anterior Junta y su presidente, Joan Laporta, formulasen las cuentas de la temporada 2009/2010, que abarcaba del 1 de julio de 2009 al 30 de junio de 2010. Pocas semanas después de la formulación de las cuentas por parte de la Junta de Laporta, Rosell y su Junta habían realizado una reformulación de d...Starting at €8.20
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Grupo Banco Sabadell, 1996
Farga L.; Hartmann, Vivian; Renart, Lluís G.Case M-1178MarketingEl caso describe los dilemas relacionados con la evolución de la identidad gráfica corporativa del Banco Sabadell, desde su fundación en 1881. Se describe el cambio de IGC del propio Banco Sabadell, hecho en 1991. Posteriormente, tras la adquisición del Banco Natwest en España, altos directivos del Banco Sabadell deben decidir el nuevo nombre del banco Natwest, así como su nueva identidad gráfica, de entre las propuestas presentadas por dos prest...Starting at €8.20
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Banco Sabadell Group, 1996
Farga L.; Hartmann, Vivian; Renart, Lluís G.Case M-1178-EMarketingThe case reviews the development of Banco Sabadell's corporate visual identity from the time it was founded in 1881 to 1996, including the new corporate identity implemented in 1991. In 1996, Banco Sabadell management must decide on a new name and visual identity for the newly acquired Banco NatWest España. Proposals are submitted by two renowned graphic designers.Starting at €8.20
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La identidad visual corporativa
Del Hoyo, Jesús; Hartmann, Vivian; Renart, Lluís G.Technical Note MN-342MarketingPrólogo; 1) Introducción; 2) ¿Por qué tener y gestionar una Identidad Visual Corporativa (IVC). Posibles detonantes de un cambio de IVC. 3) Definición del Proyecto Empresarial; 4) Definición del Proyecto Gráfico/Visual: proceso, elementos y resultados; 5) Evaluación del Proyecto; 6) Implantación y Gestión del Proyecto; Conclusiones, Bibliografía y direcciones de interés en el mundo del diseño.Starting at €8.20
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Futbol Club Barcelona: "Tiki-Taka" Gone Bust
Duro, Miguel; Soler, Edi; Rivera de Asis, JavierCase C-796-EAccounting and Control, Corporate Governance, FinanceAlexandre (Sandro) Rosell, the new president of Futbol Club Barcelona (FCB), took office on July 1, 2010, one day after the previous board and its president, Joan Laporta, had presented the club's financial reports for the 2009/10 season, which covered July 1, 2009 to June 30, 2010. A few weeks after the annual accounts report was released by Laporta's board, Rosell and his board reformulated it. The reformulation made negative adjustments of mor...Starting at €8.20
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Vidrala 2017: Deciphering Its Annual Report
Duro, MiguelCase C-814-EAccounting and ControlThis is a descriptive case. We will use Vidrala's Financial Statements throughout to learn how to read, analyse and interpret a real company's annual report. The objective of this case is to show students the importance of mastering the underlying accounting measurement and policies in financial statements to be able to enhance their understanding of financial statements, and in turn, to be able to analyse the business in question. The structure ...Starting at €8.20
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Fútbol Club Barcelona: El tiki-taka en quiebra - Nota del instructor
Duro, Miguel; Rivera de Asis, Javier; Soler, EdiTeaching Note CT-34Accounting and Control, Corporate Governance, FinanceEste caso describe los hechos que, en 2010, llevaron al recién elegido Sandro Rosell y a su junta a convocar una asamblea general de socios para decidir si demandar judicialmente a la anterior junta, presidida por Joan Laporta, por las pérdidas generadas durante el mandato que acababa de terminar. En junio de 2010 Laporta abandonó la presidencia del club dejando las cuentas formuladas el 1 de Julio de 2010 con 9 Millones de Euros de beneficio. Di...Starting at €0.00
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Biosafety Level Logistics (BLL)
Duro, Miguel; Grandes, Mª Jesús; Palencia, LuisCase C-803-EAccounting and ControlBiosafety Level Logistics (BLL) was a Swiss company specialized in providing biosecurity logistic services to other companies. In 2020, BLL obtained a five-year contract to provide bio-secure transportation services to several Swiss research centers specialized in the development of vaccines. To offer this service, BLL had to buy ten refrigerated trucks that had been meticulously adapted to transport the vaccines, forcing the company to decide on...Starting at €8.20
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Vidrala 2017: Deciphering Its Annual Report - Teaching Note
Duro, MiguelTeaching Note CT-39-EAccounting and ControlWe will use Vidrala's Financial Statements throughout to learn how to read, analyse and interpret a real company's annual report. The objective of this case is to show students the importance of mastering the underlying accounting measurement and policies in financial statements to be able to enhance their understanding of financial statements, and in turn, to be able to analyse the business in question. The structure of the report also serves as...Starting at €0.00