IESE (España)
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Groupon: cambiar los hábitos de compra
Sieber, Sandra; Káganer, Evgeny; Al Turaigi, Tariq; Tatarinov, KatherineCase SI-187Innovation and Change, Knowledge and CommunicationEl meteórico ascenso de Groupon sin duda había sido excepcional, hasta el punto de que la revista Forbes lo había calificado como "el mayor crecimiento que una empresa ha experimentado jamás". Al lograr decenas de millones de usuarios desde 2008, muchos pensaron que Groupon iba a cambiar el modo en que consumíamos y disfrutábamos de nuestro tiempo libre. Sin embargo, el 2 de junio de 2011 la empresa lanzó una OPV y no todos quedaron tan impresion...Starting at €8.20
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Groupon: Changing Shopping as We Know It
Sieber, Sandra; Káganer, Evgeny; Al Turaigi, Tariq; Tatarinov, KatherineCase SI-187-EInnovation and Change, Knowledge and CommunicationGroupon's meteoric rise was nothing short of exceptional, and it was one that had Forbes Magazine calling it "the fastest growing company ever." Acquiring tens of millions of users since 2008 led many to believe that Groupon was about to change the way people consumed and enjoyed their free time. However, on June 2, 2011, the company filed for an IPO and not everyone was impressed. Many voices berated the business model and the high marketing cos...Starting at €8.20
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Argentina in Crisis (B)
Caldart, Adrian; Gual, JordiCase ASE-410-EEconomicsThe case analyzes the evolution of the Argentine economy after the political and economic crisis which leads to the abandonment of convertibility at the beginning of 2002. The case studies the economic policies implemented during 2002 and up to the election of the new president, Néstor Kirchner in May 2003.Starting at €5.74
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Argentina en crisis (A)
Caldart, Adrian; Gual, JordiCase ASE-409EconomicsSe describen cronológicamente las principales medidas de política económica llevadas a cabo por los gobiernos argentinos desde 1997 hasta fines de 2001, con especial énfasis en el período 2000-2001, caracterizado por una fuerte retracción de la economía del país que llevó al modelo económico vigente desde 1991 a su más grave crisis.Starting at €8.20
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Argentina en crisis (B)
Caldart, Adrian; Gual, JordiCase ASE-410EconomicsEl caso analiza la evolución de la economía de Argentina después de la crisis política y económica que conduce al abandono de la convertibilidad al principio de 2002. El caso estudia las políticas económicas que se pusieron en ejecución durante 2002 hasta la elección del nuevo presidente, Néstor Kirchner, en mayo de 2003.Starting at €5.74
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Argentina: The convertibility programme
Fracchia L. E.; Gual, JordiCase ASE-370-EEconomicsStarting at €8.20
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Argentina: El programa de convertibilidad
Fracchia L. E.; Gual, JordiCase ASE-370EconomicsEste caso analiza la implantación del programa de convertibilidad en la economía argentina. Se discute el período 1991-1996 analizando el impacto del programa tanto en la economía real como en la situación financiera del país.Starting at €8.20
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From Blockbuster to Netflix: The Evolution of the Home Entertainment Industry
Valor Sabatier, Josep; Tatarinov, KatherineCase SI-201-EInformation Technologies, Innovation and Change, StrategyThis case describes the evolution of the home entertainment industry in the United States, focusing on its two main players in the period 2000-2017: Blockbuster and Netflix. It follows the growth and success of Blockbuster as the leader in the video rental segment, the challenge of Netflix with its mail-in option and Blockbuster's inability to respond. Finally, it closes with Netflix's transition from a physical DVD rental company to its current ...Starting at €8.20
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Argentina in Crisis (A)
Caldart, Adrian; Gual, JordiCase ASE-409-EEconomicsThe case describes in chronological order the main economic policy measures adopted by successive Argentine governments from 1997 to year-end 2001. Special attention is paid to the period 2000-2001, which was marked by a strong contraction of the economy, plunging the economic model that had prevailed since 1991 into its most serious crisis yet.Starting at €8.20
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The North American Free Trade Agreement: A New Trade Block
Gual, Jordi; Vermeulen V.Case ASE-337-EEconomicsThis case describes the issues that were debated before the completion of the trade negotiations leading to the North American Free Trade Agreement (NAFTA). The position of the Mexican government and the implications for the Mexican economy are discussed, as well as the consequences for Canada. Similarly, the perspective from the US is also outlined.Starting at €8.20