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Jumbo vs. Líder. La Batalla por el Mercado Chileno
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-004Published: Nov 26, 2004Format: PDFPages: 29Language: Spanish - Case
Quatro (A): Lanzamiento en Chile
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-005APublished: Mar 23, 2006Reviewed: Jun 9, 2008Format: PDFPages: 14Language: Spanish - Case
CMPC Celulosa S.A.
Collection: ESE (Chile)Ref.: ESE-DC-C-ES-07-014Published: Jun 2, 2007Format: PDFPages: 33Language: Spanish - Case
Ashby Pharmaceuticals
Collection: IESE (España)Ref.: M-1208-EPublished: Apr 18, 2008Format: PDFPages: 5Language: English - Case
From BoysTown to yourtown: Rebranding an Iconic Australian Charity
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A083-EPublished: Oct 28, 2020Format: PDFPages: 11Language: English - Case
MontGras. Estrategia de exportación para una bodega chilena
Collection: HBSP (USA)Ref.: HBS-510S14Published: Nov 1, 2002Reviewed: Nov 17, 2005Format: PDFPages: 32Language: Spanish - Article
Rediscovering Market Segmentation (Spanish version)
Collection: HBSP (USA)Ref.: HBS-R0602GPublished: Feb 1, 2006Reviewed: Nov 1, 1988Format: PDFPages: 10Language: Spanish - Case
Calle 13: The Urban Band Route to Fame (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13AS035Published: Dec 11, 2013Format: PDFPages: 17Language: Spanish - Case
Wal-Mart Puerto Rico: Promoting Development Through a Public-Private Partnership
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10M024-EPublished: May 5, 2010Format: PDFPages: 14Language: English - Case
Challenging Sports Authority in Puerto Rico
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A024-EPublished: Jun 10, 2015Reviewed: Jun 10, 2015Format: PDFPages: 10Language: English