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Himalaya Shampoo: Building a Differentiated Brand Image
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A018-EPublished: Aug 19, 2013Reviewed: Nov 13, 2014Format: pdfPages: 7Language: English - Case
Shiva Tourist Dhaba: Managing Customer Loyalty
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17A006-EPublished: Jan 31, 2017Reviewed: Jan 31, 2017Format: pdfPages: 10Language: English