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Employer branding en Siemens: ¿quién lidera la marca (A)
Collection: IESE (España)Ref.: M-1368Published: Jun 11, 2019Format: PDFPages: 11Language: Spanish - Case
Siemens Employer Branding: Who Owns the Brand (A)
Collection: IESE (España)Ref.: M-1368-EPublished: Jun 11, 2019Format: PDFPages: 11Language: English - Case
Ashby Pharmaceuticals
Collection: IESE (España)Ref.: M-1208-EPublished: Apr 18, 2008Format: PDFPages: 5Language: English - Case
L'Oréal USA: Digitally Optimizing Consumer Insights
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21A012-EPublished: Apr 15, 2021Reviewed: Apr 15, 2021Format: PDFPages: 13Language: English - Case
LIDL: A German Grocer in the United States
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A007-EPublished: Mar 6, 2019Reviewed: Mar 6, 2019Format: PDFPages: 10Language: English - Case
Seroflo in Nepal: Sustaining Brand Leadership in COVID-19 Times
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A080-EPublished: Oct 21, 2020Reviewed: Oct 21, 2020Format: PDFPages: 13Language: English - Case
From BoysTown to yourtown: Rebranding an Iconic Australian Charity
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A083-EPublished: Oct 28, 2020Format: PDFPages: 11Language: English - Article
Rediscovering Market Segmentation (Spanish version)
Collection: HBSP (USA)Ref.: HBS-R0602GPublished: Feb 1, 2006Reviewed: Nov 1, 1988Format: PDFPages: 10Language: Spanish - Case
The MonoSpace Launch in Germany (Spanish version)
Collection: HBSP (USA)Ref.: HBS-503S07Published: May 21, 2001Reviewed: Jul 1, 2002Format: PDFPages: 24Language: Spanish - Article
Mismanagement of Customer Loyalty (Spanish version)
Collection: HBSP (USA)Ref.: HBS-R0207FPublished: Jul 1, 2002Reviewed: Dec 5, 2012Format: PDFPages: 12Language: Spanish