Default Category
- Case
The Challenge of Multichannel Marketing Management
Collection: IESE (España)Ref.: M-1346-EPublished: Sep 6, 2016Format: PDFPages: 7Language: English - Case
El reto de la gestión de marketing multicanal
Collection: IESE (España)Ref.: M-1346Published: Sep 6, 2016Format: PDFPages: 7Language: Spanish - Case
Estrategia omnicanal de Media Markt (A)
Collection: IESE (España)Ref.: M-1347Published: Sep 6, 2016Format: PDFPages: 4Language: Spanish - Case
Media Markt's Omnichannel Strategy (A)
Collection: IESE (España)Ref.: M-1347-EPublished: Sep 6, 2016Format: PDFPages: 3Language: English - Case
Ferrovial: Una nueva identidad de marca para un nuevo modelo de negocio
Collection: IESE (España)Ref.: M-1258Published: Oct 13, 2011Format: PDFPages: 28Language: Spanish - Case
Media Markt's Omnichannel Strategy (B)
Collection: IESE (España)Ref.: M-1348-EPublished: Sep 6, 2016Format: PDFPages: 2Language: English - Case
Ferrovial: A New Brand Identity for a New Business Model
Collection: IESE (España)Ref.: M-1258-EPublished: Apr 13, 2012Format: PDFPages: 28Language: English - Case
Original Buff S.A.: Facing the Challenges of an Omnichannel Strategy
Collection: IESE (España)Ref.: M-1360-EPublished: Sep 19, 2017Format: PDFPages: 20Language: English - Case
Anfi del Mar, S.A.
Collection: IESE (España)Ref.: M-888-EPublished: Sep 1, 1992Reviewed: Apr 1, 1993Format: PDFPages: 28Language: English - Case
Anfi del Mar, S.A.
Collection: IESE (España)Ref.: M-888Published: Sep 1, 1992Reviewed: Apr 1, 1993Format: PDFPages: 27Language: Spanish