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Resuscitating Monitter
Edelman, Benjamin; Sun, WeiCase HBS-915027-EEntrepreneurshipAfter a Twitter API change and policy change block his fledling startup, solo entrepreneur Alex Holt evaluates his options. Should he double-down with a major investment in new servers, rewriting his app from scratch, and charging users for a service that had prided itself on being free? Or give up and admit defeat? Was there any middle ground?Starting at €8.20