HBSP (USA)
-
Zespri Grows
Bell, David E.; Kindred, NatalieCase HBS-519047-EMarketingControlling about a third of global kiwifruit exports by volume and nearly half by value in 2018, Zespri was a grower-owned "corporatized cooperative" with the exclusive right to export New Zealand-grown kiwifruit (except to Australia). Zespri did not grow fruit, but rather managed an integrated marketing system across the value chain. This coordinated structure enabled Zespri to control quality, build a brand, and command premium prices in expor...Starting at €8.20
-
Fonterra
Bell, David E.; Shelman, MaryCase HBS-512003-ETo maximize their effectiveness, color cases should be printed in color. In 2011, Fonterra, the world's largest processor and exporter of dairy products, needed to reposition its business to take advantage of rising demand in emerging markets in Asia.Starting at €8.20
-
Grupo Beta San Miguel
Bell, David E.; Kindred, NatalieCase HBS-514005-EEconomicsIn November 2013, Dr. Jose Pinto, head of Grupo Beta San Miguel (BSM), Mexico's largest private sugar producer, is weighing the future prospects of the Mexican sugar industry as he considers whether BSM should bid on one of the state-owned sugar mills slated for auction. His decision will be informed by dynamics in the North American sugar market-NAFTA affords Mexico unique duty-free access to the U.S.-as well as the world sugar market and other ...Starting at €8.20
-
Team New Zealand (C) (Spanish Version)
Iansiti, Marco; MacCormack, AlanCase HBS-602S10Service and Operations ManagementSuplementos de la (A) y el caso (b).Starting at €5.74
-
Queensland Sugar Limited
Bell, David E.; Shelman, MaryCase HBS-508038-EMarketingUntil industry deregulation in 2006, Queensland Sugar ran Australia's single desk marketing system for raw sugar exports. Since deregulation, eight of the ten Queensland sugar millers have elected to continue collective marketing through QSL. However, several millers are threatening to leave the group and market on their own. Their primary objection is to QSL's board structure, which is currently divided equally between millers, growers, and inde...Starting at €8.20
-
Zespri Grows, Teaching Note
Bell, David E.; Masko, JohnTeaching Note HBS-519069-EMarketingTeaching note for case 519047.Starting at €0.00
-
Agriculture in Mexico
Bell, David E.; Cuellar, Regina Garcia; Scott, CintraCase HBS-513065-EStarting at €8.20
-
America's Cup in 2013: Oracle Team USA vs. Emirates Team New Zealand (A)
McDonald, Rory; MacCormack, Alan; Ampelas, VanessaCase HBS-616045-EService and Operations ManagementFour teams across the world are furiously designing, building, testing, and learning to sail a boat that would be one of a kind, in order to win the 2013 America's Cup. Choosing the best development path was a challenge as the teams had less than three years to prepare, and each decision would affect the performance of the boat as well as the duration of the sailors' training. The case traces the dilemma faced by the favorite, ORACLE TEAM USA (OT...Starting at €8.20
-
Fonterra, Teaching Note
Bell, David E.; Shelman, MaryTeaching Note HBS-513076-ETeaching Note for 512003Starting at €0.00