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Didi Chuxing: Branding Safety and Security in an Emerging Hi-Tech Industry
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A050-EPublished: Jun 4, 2020Reviewed: Jun 4, 2020Format: PDFPages: 8Language: English - Case
Repositioning the Brand (Spanish version)
Collection: HBSP (USA)Ref.: HBS-513S34Published: Apr 11, 2012Reviewed: May 25, 2012Format: PDFPages: 24Language: Spanish