Ivey Business School (Canada)
- Case
Zydus Wellness: Nutralite’s Marketing Twist
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A009-EPublished: Mar 7, 2019Reviewed: Mar 7, 2019Format: pdfLanguage: English - Case
Indraprastha Gas Limited: Overcoming the Odd-Even Challenge
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A020-EPublished: May 27, 2019Reviewed: May 27, 2019Format: pdfLanguage: English - Case
iQmetrix and Straker Translations: Evaluating First Contact
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A069-EPublished: May 21, 2019Reviewed: Dec 12, 2018Format: pdfLanguage: English - Case
Zenatix: Discovering Market Fit
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A019-EPublished: May 17, 2019Reviewed: May 17, 2019Format: pdfLanguage: English - Case
Tokyo Smoke: Building a Retail Cannabis Brand (A)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A049-EPublished: Sep 23, 2019Reviewed: Sep 23, 2019Format: pdfLanguage: English - Case
Zerodha: Sustaining a Leadership Position in India
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A048-EPublished: Sep 20, 2019Reviewed: Sep 20, 2019Format: pdfLanguage: English - Case
Farm Electronics: The Business-to-Business Marketing Dilemma
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A005-EPublished: Jan 17, 2020Reviewed: Jan 16, 2020Format: pdfLanguage: English - Case
Kia Motors: Positioning and Growth Strategies in India
By Nitin GuptaCollection: Ivey Business School (Canada)Ref.: IVEY-9B21A009-EPublished: Apr 9, 2021Reviewed: Apr 9, 2021Format: pdfLanguage: English - Case
SalonScale: Start-Up Customer Relationship Strategies for Niche Market Growth
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21A023-EPublished: Jun 25, 2021Reviewed: Jun 25, 2021Format: pdfLanguage: English - Case
Polycorp Ltd.: A Pricing Dilemma
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21A022-EPublished: Jul 13, 2021Reviewed: Jul 13, 2021Format: pdfLanguage: English