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Humor: Serious Business - Caselet Studies - Eric Gurian: Humor Ignites Positive Action in Dark Times
Jennifer Aaker, Naomi Bagdonas, Peter Seibert, Eric GurianCase SGSB-M370C-EMarketingThis set of Humor: Serious Business “Caselet Studies” follows three visionaries (SPANX CEO Sara Blakely, Deloitte Partner Brian Fugere, and Friend of a Friend Productions CEO/Founder Eric Gurian) as they examine their strategic use of humor in the businesStarting at €8.20
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Stemina Lubricants: Sales and Marketing Challenges of a Small Enterprise - Teaching Note
Srinivasa Reddy; Surya Mahadevan; Jayanthi ThaniganTeaching Note IVEY-W26107-EEntrepreneurship, MarketingTeaching note for product W26106.Starting at €0.00