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T-Mobile in 2013: The Un-Carrier
Beshears, John; Gino, Francesca; Lee, Jonathan; Wang, Sean YixiangCase HBS-916043-EEconomicsBy 2013, the U.S. wireless industry was in the midst of a costly transition. As consumers began to embrace more sophisticated mobile devices, the industry's four main players spent heavily to improve their infrastructures for providing reliable high-speed data services. T-Mobile, the smallest of the four major carriers, lacked the scale of its competitors and risked falling further behind in the contest for market share. Faced with this daunting ...Starting at €8.20
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T-Mobile in 2013: The Un-Carrier, Teaching Note
Beshears, John; Gino, FrancescaTeaching Note HBS-916048-EEconomicsTeaching note for case 916043. By 2013, the U.S. wireless industry was in the midst of a costly transition. As consumers began to embrace more sophisticated mobile devices, the industry's four main players spent heavily to improve their infrastructures for providing reliable high-speed data services. T-Mobile, the smallest of the four major carriers, lacked the scale of its competitors and risked falling further behind in the contest for market ...Starting at €0.00