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MontGras. Estrategia de exportación para una bodega chilena
Arnold, David J.; Stevenson, Howard H.Case HBS-510S14MarketingPara maximizar su eficacia, los casos de color deben imprimirse en color. MontGras, una bodega chilena de tamaño medio, tiene que formular una estrategia de exportación. Tiene que decidir si hacer hincapié en los mercados de Estados Unidos o del Reino Unido, que también ofrecen diferentes propuestas de posicionamiento y fijación de precios. Se ha fallado dos veces para penetrar en el mercado de EE.UU. porque las relaciones de distribuidor se cayó...Starting at €8.20
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Martin Blair (Spanish version)
Stevenson, Howard H.; Roberts, Michael J.Case HBS-915S05EntrepreneurshipMartin Blair es un empresario que por primera vez se basa en su experiencia en la industria de servicio de alimentos para desarrollar dos conceptos de restaurantes diferentes casi al mismo tiempo. Al relatar sus experiencias, revela varias preocupaciones importantes del empresario reflexivo, que van desde la obtención de financiamiento para la construcción de espacios físicos a cabo. Ambos restaurantes tienen éxito, y Blair ahora quiere hacer cre...Starting at €8.20
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Matrix Capital Management (C)
Baker, Malcolm P.; Lane, DavidCase HBS-211060-EFinanceBen Balbale, a partner at hedge fund Matrix Capital, must decide whether to exit their investment in Rovi Corporation, a company with a diverse portfolio of patents used primarily for digital interactive guides. Rovi's shares are up over 50% from the time Balbale initiated a position in the middle of 2009.Starting at €5.74
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Seaside Organics, Teaching Note
Stevenson, Howard H.; Zalosh, AlisaTeaching Note HBS-916527-EEntrepreneurshipTeaching note for case 916526.Starting at €0.00
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Peter Jepsen
Stevenson, Howard H.; Roberts, Michael J.; Sharpe, James M.Case HBS-813046-EEntrepreneurshipAbout to break bank covenants, Peter Jepsen has to deal with a contentious prior owner, improve profitability and staff appropriately all while maintaining credibility with his investors, in the furniture hardware company he has owned for less than a year. Peter Jepsen, a newly minted MBA, has bought a furniture hardware manufacturing business utilizing debt and investors equity that in a very short time is about to trigger bank covenants due to ...Starting at €8.20
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Angus Cartwright IV
Hatten, Kenneth J.; Poorvu, William J.; Stevenson, Howard H.; Segel, Arthur I; Vogel, John H., Jr.Case HBS-813185-EFinanceJudy and John DeRight, looking to diversify their investment portfolios, have retained Angus Cartwright, Jr. to identify prospective real estate acquisitions. Mr. Cartwright has four potential properties that he feels merit an in-depth financial analysis. The case provides an opportunity to examine the various components of real estate return--cash flow, tax benefits, and futures--and measure the profitability of a proposed investment through the...Starting at €8.20
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Success That Lasts (Spanish version)
Nash, Laura L.; Stevenson, Howard H.Article HBS-R0402HStrategyhappiness (feelings of pleasure or contentment about your life); achievement (accomplishments that compare favorably against similar goals others have strived for); significance (the sense that you've made a positive impact on people you care about); and legacy (a way to establish your values or accomplishments so as to help others find future success). Unless you hit on all four categories with regularity, any one win will fail to satisfy. Peop...Starting at €8.20
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Hotel Vertu: Financing the Venture in the Boutique Hotel Industry (Spanish Version)
Stevenson, Howard H.; Roberts, Michael J.Case HBS-917S32EntrepreneurshipDos recientes graduados de MBA están considerando una oportunidad de negocio en la industria de hotel boutique. Después de haber encontrado una propiedad aparentemente atractiva en Savannah, Georgia, Yvonne D'Arcy y Elisabeth Whiting cara preguntas acerca de la financiación, estructura de la transacción, y la dinámica de poder desiguales. Este análisis de la oportunidad cubiertas de casos, la financiación y estructuración de transacciones, y los ...Starting at €8.20
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Seaside Organics (Spanish version)
Stevenson, Howard H.; Zalosh, AlisaCase HBS-917S15EntrepreneurshipThis case follows Sara Norton, a soccer player turned serial entrepreneur, as she transforms Seaside Organics from a fledgling startup into an $89 million company. Informed by the successes and failures of her first organics venture, WellBar, Norton tries to balance her naturally energetic, hands-on approach with the changing needs of a large company. Students discuss the differences between running a growing startup and a mature organization, an...Starting at €8.20
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Behavioral Finance at JP Morgan (Spanish version)
Baker, Malcolm P.; Sesia, AldoCase HBS-209S12FinanceFollowing a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group believes that understanding investor biases like overconfidence, anchoring, and loss aversion is key to generating returns on the investment side and educating clients on the advisory side.Starting at €8.20